Vice President of Product Marketing

Duck Creek Technologies•Boston, MA

1d•Hybrid

About The Position

Helping careers take flight. Reshaping an industry. Enable your career to be Made on Duck Creek. WHO WE ARE: Duck Creek Technologies is the intelligent solutions provider defining the future of the property and casualty (P&C) and general insurance industry. We are the platform upon which modern insurance systems are built, enabling the industry to capitalize on the power of the cloud to run agile, intelligent, and evergreen operations. Our modern SaaS solutions help insurers set a new standard and revolutionize how consumers interact with insurance companies. Authenticity, purpose, and transparency are core to Duck Creek, and we believe insurance should be there for individuals and businesses when, where, and how they need it most. Our market-leading solutions are available on a standalone basis or as a full suite, and all are available via Duck Creek OnDemand. With more than 1,000 successful implementations to date, Duck Creek removes the IT burden for insurers so they can focus on the business of insurance. We have a flock of more than 1,800 employees across the globe and are proud to be a Flexible-First employer. We empower our employees with the choice to work from an office, from home, or on a hybrid schedule. Our flexible-first environment fosters productivity, inclusion, collaboration, and ensures a consistent employee experience regardless of location. If working in a fast-paced, rapidly evolving company that is transforming one of the world’s oldest and largest industries sounds exciting, let us know. We are excited you are considering Duck Creek as a future employer and hope you decide to join “The Flock”! To learn more about us, visit www.duckcreek.com and follow us on our social channels for the latest information – LinkedIn and Twitter. TITLE: Vice President, Product Marketing WHAT YOU’LL DO The Vice President, Product Marketing at Duck Creek Technologies leads the global product marketing strategy and execution across the full portfolio of the company’s software solutions. This role is responsible for driving go-to-market readiness, product positioning, solution messaging, competitive intelligence, and content development that supports revenue growth, customer adoption, and market leadership. The VP, Product Marketing partners closely with Product Management, Sales, Customer Success, and Corporate Marketing teams to craft compelling narratives that translate complex capabilities into customer value. As a senior leader, this position manages and develops a high-performing global team of product marketers and plays a critical role in shaping and communicating Duck Creek’s value proposition in a competitive market.

Requirements

Bachelor’s degree in Marketing, Business, Communications, or related field
10+ years of progressive experience in product marketing within the software or technology industry
7+ years of experience leading and managing high-performing marketing teams.
5+ years of insurance technology experience or insurance carrier operational experience.
Strategic mindset with a strong understanding of enterprise software and market dynamics
Proven ability to translate technical product details into customer-facing value propositions
Deep knowledge of go-to-market strategy, messaging frameworks, and product launch planning
Excellent leadership and people development skills with experience managing global teams
Exceptional verbal and written communication skills
Strong executive presence and ability to influence cross-functional stakeholders
Analytical mindset with experience using data to drive marketing decisions
Expertise in competitive positioning and market differentiation
Strong collaboration skills with experience working across Product, Sales, and Marketing
Demonstrated success in building scalable processes and marketing infrastructure
Familiarity with modern marketing tools and platforms (e.g., Salesforce, Seismic, Marketo, Highspot)
Ability to work in a fast-paced, dynamic, and globally distributed environment
Experience managing budgets, vendor relationships, and resource allocation
Results-oriented with a track record of delivering measurable business impact
Creative and innovative thinking in approaching product storytelling and customer engagement

Nice To Haves

MBA or advanced degree in Marketing or Strategy
Deep knowledge of the enterprise SaaS or insurtech market
Experience in a global B2B technology company
Consulting or past marketing experience in the insurance market

Responsibilities

Leads the global product marketing function, developing strategies and programs that align with company objectives and business growth.
Defines and communicates differentiated product and solution positioning, messaging, and value propositions tailored to key personas and industry segments.
Oversees go-to-market strategies for product launches, ensuring cross-functional alignment across Product, Marketing, Sales, and Customer Success.
Builds and evolves competitive intelligence programs, providing insights to inform positioning, pricing, and sales strategies.
Partners with Product Management to influence roadmap prioritization based on market needs and customer feedback.
Develops content strategies that support awareness, demand generation, and enablement activities, including solution briefs, thought leadership, and case studies.
Drives alignment with Sales Enablement to ensure tools, assets, and training are in place to support effective sales execution.
Serves as a senior spokesperson and subject matter expert at industry events, analyst briefings, and customer engagements.
Leads market segmentation and buyer persona research to inform targeted campaigns and solutions marketing.
Measures and reports on the performance of product marketing initiatives and uses data to optimize strategy.
Manages, coaches, and mentors a team of product marketing professionals, fostering professional development and collaboration.
Collaborates with Corporate Communications and Brand teams to ensure messaging consistency across all channels