Vice President of Marketing (Horseshoe Bossier)

Caesars EntertainmentBossier City, LA
38d

About The Position

Prepare and implement the annual marketing plan and budget to achieve maximum revenues in each targeted market segment while achieving acceptable returns on sales and strengthening brand value. Responsible for the areas of Marketing including Advertising, Casino Promotions, Special Events, Total Reward, Direct Marketing and Casino entertainment as well as Hotel Yield.

Responsibilities

  • Prepare and implement the annual marketing plan and budget to achieve maximum revenues in each targeted market segment
  • Achieve acceptable returns on sales
  • Strengthen brand value
  • Responsible for the areas of Marketing including Advertising, Casino Promotions, Special Events, Total Reward, Direct Marketing and Casino entertainment as well as Hotel Yield.
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