Vice President, Media Relations

Inizio Evoke•Philadelphia, PA

2d•$130,000 - $165,000•Hybrid

About The Position

Inizio Evoke Comms is a global, award-winning health communications agency that partners with pharmaceutical, biotechnology, medtech, consumer, and non-profit clients. We deliver insights-driven public relations campaigns, policy programs, and initiatives that advance health and wellbeing around the world. As a Vice President, Media Relations you will be responsible for the planning and management of strategic media and communications plans and campaigns across the agency, working alongside account leads. You have a proven track record in media relations, strong media contacts and the ability to build strong agency relationships with clients. This is a remote or hybrid role out of our New York or Philadelphia office reporting to the SVP Media Relations.

Requirements

10+ years' communications agency experience or relevant experience in related field (e.g., marketing, advocacy or health/ science role dealing with public and private sector entities in global and/or domestic health) or relevant expertise in health sector (e.g., global public health organization, pharma, biotech, etc.)
Proven experience overseeing multiple significant (e.g., large scope/budget) media programs and complex client engagements while supporting junior staff and account needs across the agency
2+ years of experience managing direct reports
Track record of winning new business and organically growing existing accounts
Superb internal and external communications skills (verbal, written, listening)
An entrepreneurial spirit
A strong attention to detail with mastered ability to manage multiple priorities

Responsibilities

Demonstrates a full understanding of the role media plays for all accounts and oversees media strategy recommendations to client and account teams
Oversees development and implementation of media portion of communications programs, ensuring best practices and quality of deliverables
Serves as strategic counsel lead; handles issues management-related scenario planning for media activities and execution in times of crisis
Shows mastery of all media practices, regularly communicating with all levels of media outlets, including top- tier reporters
Understands client goals and strategy; offers strategic guidance to multiple clients; attends onsite client meetings and media events solo, accompanies talent to media opportunities with account lead
Oversees multiple client relationships and provide a high level of service to clients; builds relationships with external groups and stakeholders (e.g., advocacy groups, vendors, etc.)
Shows mastery of media training, working with C-suite level internal and external spokespeople
Handles issues management-related scenario planning for media activities and execution in times of crisis
Shows creativity in overseeing the development and implementation of solutions to client issues
Serves as facilitator for client workshops and events, including speaker training sessions, multi-stakeholder convening initiatives, internal messaging workshops, etc.
Takes an active role in developing staffing plans for core businesses
Fosters strong agency relationships by building trust and acting as a valuable resource
Effectively manages individuals and helps guide their professional growth within the organization; initiates/leads the performance review process of junior staff member on a timely basis
Provides direct and constructive feedback to junior team members, supporting them in developing fundamental skill sets
Partners effectively with account teams to deliver integrated programming recommendations for clients; models collaborative abilities with staff and encourages regular feedback
Demonstrates strong strategic leadership skills; guides strategy for assigned business and teaches others
Supervises staff by mentoring, motivating and coaching
Seeks out and leads webinars and lunch and learns, staying current on new trends and techniques that have relevance to work, and sharing with other staff
Role models company values and inspires an inclusive culture
Possesses strong verbal and written communication skills both internally and externally, demonstrating the highest standards of performance in all communications
Ensures strong agency relationships with reporters; demonstrates ability to drive multiple accounts forward
Hones presentation skills and can effectively coach other team members to further develop their skills accordingly
Proactively drives agency recommendations and idea generation
Oversees process of determining solutions to problems, initiating brainstorms and assigning tasks for internal colleagues based on areas of expertise
Understands agency operations, policies, and procedures; communicates agency services and capabilities and speaks to examples proactively with current/potential clients
Provides strategic insight into new business program development; takes a leadership role in new business proposal development and attends pitches as media representative
Develops and oversees new business plans as they relate to media activities
Understands costs associated with core media activities and provides thoughtful recommendations to account team as to value