Vice President, Marketing & Growth

Spiraledge, Inc

7h•Remote

About The Position

Spiraledge, Inc. is looking for a full-time Vice President, Marketing & Growth. This role is responsible for marketing strategy and growth initiatives across multiple business units, including eCommerce, SaaS, subscription, and mobile applications.

Requirements

At least 60 months of senior marketing leadership and management experience in e-commerce, including experience in a senior marketing leadership role managing an eCommerce business, a SaaS or subscription business, and mobile application with monetization strategy
experience managing large marketing budgets with P&L responsibility
experience with e-commerce marketplace operations and related digital advertising platforms (e.g., Amazon Seller Central, PPC, DSP)
experience in multi-channel acquisition and retention marketing, including search, social, email/SMS, and loyalty programs
experience leading geographically distributed cross-functional teams
experience with marketing analytics tools, advertising platforms, lifecycle management systems, and project/creative management software
This is a remote position; the candidate can work anywhere in the United States (up to 25% domestic travel)

Responsibilities

manage marketing an 8-digit budget to maximize revenue, margin, and profitability
set and oversee quarterly and annual performance goals
lead acquisition and retention channels, including search, social, programmatic, affiliate, influencer, SEO, CRM, SMS, and lifecycle automation
direct marketing strategy for Amazon platform, including product catalog and advertising
oversee customer journey design, creative operations, and performance testing
evaluate and implement AI and automation tools for media, creative, and forecasting
manage loyalty and membership programs
oversee data activation strategies, analytics platforms, and attribution models
lead go-to-market strategy for agriculture SaaS platform and subscription applications
build, lead, and evaluate distributed marketing teams
manage vendor relationships and external agencies