Vice President, Health System Growth
About The Position
The VP, Health System Growth is a senior business development leader responsible for expanding BPD's presence within the health system market. This role focuses on acquiring new health system clients, strengthening executive relationships, and driving revenue growth across BPD's portfolio of marketing, brand, and data‑enabled solutions. Reporting to the SVP, Growth, the VP oversees the full new‑business development lifecycle—from lead generation and opportunity development to proposals, presentations, and contract negotiations. The role requires a strong understanding of health system dynamics and purchasing behaviors, along with the ability to position BPD's solutions in ways that address complex organizational needs. This individual is a collaborative, relationship‑driven professional with deep industry credibility and a willingness to operate as a hands‑on player‑coach.
Requirements
- 10+ years of experience in healthcare business development, sales, or consulting, with a strong focus on health systems or hospitals.
- Demonstrated success acquiring new business within complex healthcare organizations.
- Deep understanding of health system decision‑making, buying processes, and strategic priorities.
- Proven ability to develop and deliver compelling proposals, presentations, and value narratives.
- Strong relationship‑building skills with executives, influencers, and key industry stakeholders.
- Experience collaborating with cross‑functional teams such as Marketing, Strategy, Product, and Executive Leadership.
- Excellent communication, negotiation, and presentation skills.
- Highly motivated self‑starter with a hands-on approach and ability to operate both strategically and tactically.
- Comfortable in a fast‑paced, growth‑oriented environment.
- Ability to travel as needed.
Responsibilities
- Drive acquisition of new logos across the top 250 healthcare systems in the United States.
- Lead the development and execution of revenue and profitability goals, ensuring targets are achieved.
- Implement the health system growth strategy and operating plans to support annual and long‑term objectives.
- Maintain strong knowledge of the health system and hospital customer needs to inform new solution models and go‑to‑market approaches.
- Partner with senior executives, Principals, and cross‑functional teams to support an aligned and effective new‑business engine.
- Utilize appropriate systems for consistent monitoring of prospect activity, forecasting, territory planning, and quota performance.
- Establish clear expectations for sales targets and consistently deliver strong results.
- Prepare accurate monthly, quarterly, and annual forecasting models that support company goals.
- Serve as a spokesperson for BPD in health‑system‑focused growth conversations and market engagement.
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Education Level
No Education Listed
Number of Employees
11-50 employees
