Vice President, Commercial Management | Broadband |

T-Mobile•Frisco, TX

1d•$257,800 - $348,800•Onsite

About The Position

The Vice President, Commercial Management is a senior enterprise leader at T-Mobile, with this position specifically assigned to the Broadband business spanning High-Speed Internet (HSI) and Fiber products. This role owns end-to-end commercial strategy and is directly accountable for quarterly and annual subscriber net adds, revenue targets, acquisition strategy, retention strategies, and channel performance against T-Mobile's broadband growth commitments. The VP drives demand generation and promotional planning - including the operationalization of offers and campaigns for effective in-quarter execution - while collaborating closely with Finance, Marketing Planning & Strategy, Pricing, Portfolio Management, and CS&A to align strategy to financial outcomes. The position leads a team of Directors covering Acquisition and Retention, HIS/Fiber Sales and Performance, and Business Intelligence.

Requirements

Bachelor's Degree Business Administration, Marketing, or related field (Required)
7-10 years Leading strategic direction and execution of acquisition and retention initiatives in a telecommunications or similar industry (Required)
7-10 years Extensive knowledge of retail industry trends, consumer behavior, and competitive landscape. (Required)
7-10 years Strategic thinking, with the ability to translate vision into actionable plans and drive successful execution. (Required)
Expertise in developing and executing strategies for broadband acquisition and retention to enhance market position and achieve business targets. (Required)
Proficiency in collaborating with various departments such as Marketing Planning and Strategy to ensure seamless operationalization of strategies. (Required)
Ability to lead and manage a team of Directors, fostering a collaborative and results-driven environment. (Required)
Strong analytical skills to assess campaign performance and drive strategic decisions. (Required)
Capability to identify and resolve complex issues that may arise during the execution of broadband retention and acquisition strategies. (Required)
Strong negotiation skills to effectively deal with various stakeholders and partners. (Required)
Experience in managing large-scale projects, ensuring timely and within budget delivery of strategic initiatives. (Required)
Ability to analyze complex data sets to inform strategic decisions and improve acquisition efforts. (Required)
Skills in managing change effectively, ensuring team adaptation and alignment with new strategies and processes. (Required)
At least 18 years of age
Legally authorized to work in the United States

Nice To Haves

Master's/Advanced Degree Business Administration, Marketing, or related field (Preferred)
In-depth knowledge of the telecommunications industry and its trends to stay competitive in broadband service offerings. (Preferred)
Certified Marketing Management Professional (CMMP) - A certification that validates expertise in marketing management and strategic marketing practices. (Preferred)
Project Management Professional (PMP) Internationally recognized certification demonstrating proficiency in leading and directing projects and teams. (Preferred)

Responsibilities

Leads the strategic direction and execution of Broadband acquisition and retention initiatives to drive and retain Broadband growth.
Oversees the development and implementation of demand generation strategies and promotional planning.
Collaborates closely with Marketing Planning and Strategy to ensure the operationalization of offers and campaigns for effective in-quarter execution.
Manages a team of VPs and Directors focusing on various aspects of Broadband, including channel steering and segment performance.
Contributes to enhancing T-Mobile's market position and achieving business targets through strategic postpaid initiatives.
Evaluates the effectiveness of acquisition strategies and makes data-driven decisions to optimize performance.