Vice President, Campus Marketing

Sodexo Careers • Boston, MA

11d • Remote

About The Position

Sodexo is searching for a Vice President, Marketing (Campus & Government) . This is a remote position, and the successful candidate may reside anywhere in the US. This position will require 50 % travel. Sodexo seeks the highest caliber executives who embody the finest leadership skills to move our business forward. Sodexo’s executive leaders have a vision for the future and develop strategies that provide direct support to other leaders and teams in our varied operational areas while embodying our core values of Spirit of Progress, Team Spirit, and Spirit of Service. The Vice President, Marketing will be responsible for leading the marketing function for our Campus and Government segments which includes Field Marketing, Offer Development/Deployment, Consumer and Market Insights COE team , and Communications/Audience Engagement.  This individual will be a key leader in driving performance to support delivery of segment goals and ambitions. Ideal candidate will have a strong restaurant, and retail background Incentives AIP and LTI

Requirements

• Education: Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
• Experience: 10+ years in product marketing, offer development, or consumer insights roles.
• Proven track record in leading cross-functional teams and driving strategic initiatives.
• Experience in digital marketing and innovation strategies.
• Skills: Strong analytical and strategic thinking abilities.
• Excellent communication and stakeholder management skills.
• Ability to translate consumer insights into actionable strategies.
• Minimum Education Requirement - Bachelor’s Degree or equivalent experience
• Minimum Management Experience – 10 years
• Minimum Functional Experience – 10 years

Nice To Haves

• Strong restaurants, Food retail brand background.

Responsibilities

• Retail Offer Development & Strategy Lead the development and adaptation of offers based on segment strategy and targeted sub-segments, ensuring alignment with regional client and consumer needs.
• Manage deals with large retail brands
• Build and maintain a comprehensive Offer portfolio and playbook to support operational and sales teams.
• Drive innovation and digital initiatives, as well as segment-specific products (e.g., resident dining), in partnership with the central product marketing team to ensure consistency and resource optimization.
• Support the design and mobilization of both offer-based and non-offer-based solutions, playing a critical role in deployment across operations and sales.
• Consumer Insight Leadership Oversee the collection, analysis, and dissemination of client and consumer data to inform strategic decisions.
• Act as the voice of the consumer within the organization, ensuring products and services meet evolving needs.
• Utilize proprietary and external analytics to guide product development, improve end-user experiences, and create competitive differentiation.
• Lead the development and validation of business cases and product/service briefs.
• Deployment & Activation Manage and activate key initiatives to drive market capture, growth, and consumer engagement.
• Direct field marketing teams to deliver short-term growth and engagement strategies.
• Comprehensive Communications Develop and execute communication strategies targeting both B2B and B2C audiences.
• Educate segment teams on strategic priorities, value creation, and positioning to ensure alignment and impact.

Benefits

• Compensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience.
• Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training.
• Sodexo offers a comprehensive benefits package that may include:
• Medical, Dental, Vision Care and Wellness Programs
• 401(k) Plan with Matching Contributions
• Paid Time Off and Company Holidays
• Career Growth Opportunities and Tuition Reimbursement
• More extensive information is provided to new employees upon hire.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Number of Employees: 5,001-10,000 employees