Vice President, Business Development (Retail & E-commerce)

Qualfon•,

11d•$150,000 - $175,000

About The Position

The VP, Business Development is responsible for driving new-logo revenue growth by identifying, pursuing, and closing new BPO/CX partnerships within Retail and E-commerce companies. This role owns the full sales cycle — from prospecting and pipeline generation through solutioning, proposal development, and contract close. This role serves as the primary driver of Qualfon's growth strategy within the Retail and E-commerce vertical. The VP partners closely with Solutions, Delivery, Marketing, Finance, and Executive Leadership to build compelling, compliant, and commercially sound offers that win new business and position Qualfon as the best CX partner of choice.

Requirements

10+ years of experience in BPO, CX, or managed services sales, with a strong track record in new business development and goal achievement
Proven success selling into Retail and E-commerce organizations
Demonstrated ability to consistently meet or exceed new-logo revenue and pipeline targets
Executive-level communication, negotiation, and stakeholder management skills
Strong commercial and financial acumen, including deal structuring and pricing strategy
Experience selling into regulated, compliance-driven environments
Familiarity with contact center operations, digital channels, and back-office services
Experience working with global delivery models
Exposure to AI, automation, analytics, or digital transformation solutions as sales differentiators
Consultative, solution-based selling
Hunter mentality with strong prospecting discipline
Relationship-driven executive presence
Data-driven pipeline and forecast management
Financial and commercial discipline
Strong execution, urgency, and follow-through
Ability to operate in fast-paced, competitive sales environments

Responsibilities

Own new-logo revenue targets within the Retail and E-commerce vertical
Build and manage a robust pipeline of qualified prospects through outbound prospecting, industry networking, referrals, market research and leveraging Lead Generation resources
Identify target accounts across CX, Tech and Sales with BPO/CX outsourcing needs
Represent Qualfon at industry conferences, trade shows, and networking events (e.g., CCW, Retail and E-commerce industry summits) to build market presence and generate leads
Develop and execute account-based sales strategies for high-priority prospects
Lead the full sales cycle from initial outreach through contract signature
Partner with Solutions and Delivery teams to shape compelling, differentiated proposals and pricing models
Lead and respond to RFPs/RFIs for net-new Retail and E-commerce opportunities
Negotiate commercial terms, pricing structures, and contract frameworks in partnership with Finance and Legal
Build multi-year growth narratives and business cases that resonate with C-suite Retail and E-commerce buyers
Build and maintain executive-level relationships with prospective client stakeholders (C-suite, VP-level decision makers)
Act as a trusted advisor by understanding prospects' business goals, environment and operational pain points
Position Qualfon's value proposition around governance, compliance, operational excellence, and "human + AI" enablement
Lead strategic discovery sessions and executive-level pitch presentations
Act as the internal "quarterback" for new deal pursuits, aligning stakeholders across: Solutions & Pricing, Delivery & Operations, Technology & Automation, Finance & Legal, Marketing
Drive urgency and accountability across internal teams to meet client timelines and win deadlines
Partner with Account Management to ensure smooth handoff and onboarding of newly won accounts
Maintain deep expertise in BPO sales for the Retail and E-commerce industry and trends
Bring forward innovative, differentiated solutions including AI-enabled CX, automation, and digital transformation offerings
Stay ahead of competitive landscape and market shifts to inform sales strategy and positioning