Vendor & Partnership Program Manager

WideOpenWest•Denver, CO

1d•$0 - $120,000

About The Position

WOW! is looking for a Vendor & Partnership Program Manager to lead the relationships, programs, and partnerships that help drive our sales and marketing growth. This is a highly collaborative, strategic role at the intersection of Marketing, Sales, Retention, Customer Experience, Product, Finance, Procurement, and Legal. You’ll own a portfolio of external vendors and strategic partners, ensuring they deliver measurable business value while helping WOW! execute acquisition, retention, customer experience, and brand-building initiatives.

Requirements

Bachelor’s degree in Marketing, Business Administration, Communications, Finance, or a related field.
5+ years of experience in marketing, vendor management, partnerships, program management, or a related discipline; 7+ years preferred.
Demonstrated experience managing external vendors, agencies, or strategic partners, including contract negotiation and performance management.
Experience supporting sales-facing or campaign-driving programs and measuring their business impact.
Experience leading cross-functional initiatives and building alignment across multiple teams.
Experience presenting recommendations, performance results, and business insights to senior leadership.
Strong vendor negotiation and relationship-management skills.
Exceptional communication and executive-level stakeholder management.
Strong program and project management capabilities across multiple concurrent initiatives.
Data-driven approach to decision-making with the ability to build and defend ROI and performance frameworks.
Strong financial and business judgment, including budget and contract management.
Ability to build relationships that translate into measurable marketing and sales results.
Strong understanding of value proposition development, brand positioning, and messaging.
Experience coordinating external partners with internal Brand and Creative teams on co-branded marketing materials.
Experience with procurement, RFP, and sourcing processes.
Proficiency with Microsoft 365, Smartsheet, and presentation tools.

Nice To Haves

Telecommunications, broadband, or consumer services experience preferred.

Responsibilities

Own the end-to-end management of WOW!’s external vendor and partner portfolio supporting sales growth and marketing initiatives.
Serve as the primary relationship owner for strategic marketing and sales-support vendors.
Lead contract negotiations, onboarding, issue resolution, renewals, and ongoing business reviews.
Lead vendor selection and RFP processes, including evaluation criteria, negotiations, and implementation planning.
Identify opportunities to consolidate, renegotiate, or expand partnerships to improve cost efficiency, performance, and campaign effectiveness.
Provide program management across the vendor portfolio, keeping timelines, deliverables, budgets, and stakeholders aligned from kickoff through execution.
Develop and maintain vendor performance frameworks, including scorecards, SLAs, KPIs, and ROI measurements.
Monitor vendor-supported campaigns and programs and use data to identify opportunities for optimization and course correction.
Maintain strong governance and documentation around vendor contracts, renewals, performance history, and business commitments.
Serve as the escalation point for vendor issues impacting quality, timelines, budgets, or business results.
Partner closely with Marketing, Sales, Retention, Customer Experience, Product, Finance, Procurement, and Legal to ensure vendor strategies align with business priorities.
Ensure contractual, financial, compliance, and operational requirements are met.
Facilitate coordination between external vendors/partners and internal Brand and Creative teams to keep co-branded and partner-produced materials moving efficiently through review and approval.
Serve as the key connector between external partners and internal stakeholders on branding, messaging, content, and value proposition requirements.
Present vendor performance, business results, risks, opportunities, and recommendations to senior leadership and key stakeholders.
Translate vendor and campaign data into actionable business recommendations.
Build strong relationships with partners that create opportunities to expand and improve marketing and sales initiatives.
Help shape the future of WOW!’s vendor and partnership ecosystem through strategic thinking, disciplined execution, and continuous improvement.