UI/UX Web Designer

Puffco•Los Angeles, CA

11h•Hybrid

About The Position

Puffco is seeking a contract UI/UX Web Designer to support key projects, including Shopify page builds and site conversion optimization. The designer will shape the digital storefront by creating visually compelling, usable, and high-performing web experiences, with a focus on Puffco’s Shopify site. The role collaborates with eCommerce, marketing, and development teams to deliver data-driven, conversion-optimized experiences that reflect the brand and improve engagement and sales. This hybrid contractor role is based at Puffco’s Los Angeles headquarters and requires in-office work 2–3 days per week. The compensation rate is $45.00 per hour for candidates based in Los Angeles, California.

Requirements

At least 3 years of UX/UI design experience, with a focus on data-driven decision-making.
Proficiency in Figma, Adobe Creative Suite, Sketch, or similar design tools.
Strong understanding of Google Analytics, Hotjar, and A/B testing.
Experience in eCommerce UX, conversion rate optimization, and persuasive design.
Hands-on Shopify experience building and customizing pages.
Basic knowledge of HTML and CSS.
Ability to solve complex design problems with simple, elegant solutions.
Strong communication skills and ability to present and defend design decisions using data-backed insights.

Responsibilities

Build custom pages and simple modules from scratch in Shopify.
Make site-wide design adjustments, including promotional updates.
Maintain brand consistency while adapting designs for seasonal campaigns and promotions.
Work with developers to troubleshoot and implement design solutions efficiently.
Develop engaging, conversion-focused interfaces that enhance user engagement.
Optimize landing pages, product detail pages, and checkout flows for improved performance.
Apply persuasive design principles to improve customer experience and drive sales.
Use analytics tools, including Google Analytics, Hotjar, and Crazy Egg, to identify user pain points and inform design decisions.
Conduct A/B tests and usability research to optimize user flows and wireframes.
Ensure accessibility and inclusivity in designs.
Maintain Puffco’s design system for consistency across digital platforms.
Partner with developers to implement and refine designs efficiently.