Territory Sales Representative

Fonroche Lighting America•Dallas, TX

9d•Onsite

About The Position

At Fonroche Lighting America, we are transforming the way outdoor spaces are illuminated with off-grid, solar-powered street lighting. As the industry leader in autonomous solar lighting, we provide municipalities, developers, and commercial facilities with a cost-effective, reliable, and sustainable alternative to traditional grid-connected lighting. With our U.S. headquarters in Fort Worth, TX, and regional offices nationwide, we are rapidly expanding—offering a dynamic work environment where innovation meets impact. As a Territory Sales Representative, you will drive growth in sales, developing direct relationships with municipalities and decision-makers responsible for street, park, trail, and parking lot lighting. This is more than a sales role—you will act as a trusted advisor, market developer, and relationship builder, helping cities transition to a brighter tomorrow. Based in our Coppell, TX sales and engineering office, you will work closely with internal teams and technical staff to deliver Fonroche lighting solutions across municipalities. If you’re a dynamic business development leader who thrives on innovation, relationship-building, and driving industry change, this is the role for you!

Requirements

A proven track record in business development, consultative sales, or municipal sales.
Ability to engage, present, and negotiate with government officials, partners, and contractors.
Ability to assess market trends and drive standardization efforts across regions.
Proficiency in CRM tools, email, and standard business systems for reporting and forecasting.
A self-starter with strong listening and sales skills who thrives on achieving targets.
Regular travel is required to meet with customers and develop the region effectively.
This role is based in our Coppell, TX office when not traveling for client meetings.

Responsibilities

Build and manage a pipeline of projects, closing deals that drive regional expansion.
Lead municipal sales efforts, positioning Fonroche as the go-to solution for solar lighting adoption.
Serve as the primary contact for municipalities, ensuring long-term engagement and repeat business.
Explore new sales and market development strategies to accelerate growth.
Become proficient in solar lighting principles and present the technical and cost-saving benefits to clients.
Maintain accurate forecasting, reporting, and collaboration within CRM tools.
Regularly meet with municipal leaders in person to build strong, trust-based partnerships.