Territory Manager and Agency Administrator

HonorHollywood, FL
$144,000 - $160,000Hybrid

About The Position

Honor Technology is dedicated to transforming elder care through innovative technology, tools, and services that enable older adults to live life on their own terms. As a leader in aging care innovation, Honor's portfolio includes Home Instead, Inc., a global leader in in-home care. With a vast franchise network and over 100,000 Care Professionals, Home Instead delivers over 50 million hours of personalized care annually. Together, Honor and Home Instead are establishing a new benchmark for aging in place, supported by advanced technology, compassionate care, and a commitment to empowering individuals to age as they choose. The Owned & Operated (O&O) team within Honor is at the forefront of this industry transformation, blending world-class operations, cutting-edge technology, and compassionate service. The O&O business is integral to Honor's future growth, serving as a hub for innovation, operational excellence, and experimentation aimed at enhancing care quality and outcomes across the entire Home Instead network. This Territory Manager and Agency Administrator role is a market leadership position responsible for growth, daily operations, and P&L performance within Honor's O&O business. The role involves business development, market execution, and team leadership, with a strong emphasis on building referral relationships and driving territory growth. It's a hands-on position in a lean market environment, requiring ownership of outcomes and collaboration with partners and stakeholders. As the market expands, the role includes building and developing the local team. Additionally, the position contributes to refining operating approaches, testing new initiatives, and sharing insights to shape playbooks for other O&O markets. This is a hybrid role requiring significant field presence (75+%) in Broward County for market development and new business generation, with the remainder of the time spent working from home. The compensation includes a base salary and uncapped monthly commission, with an expected annual OTE of $144,000-$160,000.

Requirements

  • 7+ years of experience in field sales, operations, or general management roles.
  • Experience growing a territory or market.
  • Experience directly leading frontline or quota-carrying teams.
  • Proven success in in-person sales and relationship-driven environments, including prospecting, referral generation, and closing.
  • Demonstrated success driving territory or multi-site performance, contributing to year-over-year revenue growth through improved client retention, increased referral lead generation, and higher sales conversion.
  • Experience operating as a player/coach, leading by example while developing others.
  • Experience operating in a growth-stage or rapidly evolving environment, embracing ambiguity, taking initiative to test and refine new approaches, implementing change, and driving continuous improvement.
  • Strong analytical and problem-solving skills, with the ability to interpret dashboards, diagnose performance issues, and translate insights into actionable plans.
  • Proficiency with Excel and/or BI tools.
  • Structured, effective communication to drive partnership and influence with frontline teams and cross-functional stakeholders.
  • Must be a licensed physician, physician assistant, or registered nurse licensed to practice in this state OR have at least 1 year of supervisory or administrative experience in home health care, hospital, ambulatory surgical center, nursing home or assisted living facility.
  • Reliable transportation.
  • Valid and current auto liability insurance.
  • Must agree to and pass, or provide proof of passing a level 2 background check with fingerprinting.
  • Completed two (2) years of full-time study at an accredited college or university. (A high school diploma or GED may substitute one year of full-time employment in a supervisory capacity for each required year of college.)

Nice To Haves

  • Experience in people-scaled or service-based operations, where success depends on frontline performance, staffing stability, and consistent service delivery.
  • Experience developing local community partnerships or referral-driven relationships in healthcare, senior services, or other people-based service environments.
  • Experience in high-volume staffing, workforce management, or supply-demand balancing (e.g., home care, healthcare staffing, hospitality, retail, or service operations).
  • Certification or desire to receive certification from qualifying dementia certification programs.

Responsibilities

  • Own the P&L for the assigned territory, driving revenue growth and operational excellence.
  • Drive growth through field-based sales, local relationship building, and referral development.
  • Manage the full sales cycle from lead generation to conversion.
  • Build and sustain a strong local referral network with healthcare providers and community partners.
  • Partner cross-functionally to enhance referral generation, sales conversion, and client engagement.
  • Translate market insights into actionable strategies.
  • Implement operational playbooks for consistency and efficiency within the territory.
  • Support standardization of reporting and data accuracy.
  • Lead day-to-day operations including client service, scheduling, and care delivery.
  • Implement and refine operating rhythms for consistency, efficiency, and high-quality care.
  • Utilize data to diagnose performance gaps and improve outcomes.
  • Lead by example in the market, demonstrating strong performance, ownership, and accountability.
  • Execute territory goals and priorities in collaboration with leadership and cross-functional stakeholders.
  • Manage and develop the territory team, fostering a culture of growth and accountability.
  • Ensure agency policies, procedures, industry standards, and regulations are followed, including AHCA audit preparation and management.
  • Ensure completion, maintenance, and submission of reports and records required by AHCA, with support from internal teams.
  • Supervise work activities of designated employees through delegation or direct supervision.
  • Represent the organization's practices, policies, and operations accurately during AHCA surveys.
  • Deliver consistent growth in hours and revenue aligned with territory goals.
  • Grow a sustainable, self-generated referral pipeline.
  • Improve sales conversion, client retention, and overall market performance.
  • Elevate team performance by modeling high standards, managing local staff, and driving accountability.
  • Implement and refine playbooks to improve consistency and scalability.

Benefits

  • Base Salary
  • Uncapped monthly commission
  • Equal opportunity employer
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