About The Position

Basemakers is a trusted retail sales management company in the food and beverage industry, recognized on the INC 500/5000 list for its growth. The company is expanding its sales and technology services. Basemakers partners with innovative brands to help turn their products into household names. Their approach focuses on building relationships with brands, communities, and individuals who aim to make a significant impact. Basemakers is seeking a full-time, outside field sales and merchandising representative for a Los Angeles territory. This role involves daily travel to grocery stores to enhance the in-store presence of brands, build relationships with store decision-makers, and increase sales velocity through problem-solving. The ideal candidate is self-motivated, high-achieving, team-oriented, coachable, and operates with integrity.

Requirements

  • Positive mindset, driven to accomplish, high degree of emotional intelligence and grit, coachable and detail oriented.
  • Growth mentality and goals.
  • Strong problem solving, analytic, influencing, and negotiation skills.
  • Experience working in or closely with grocery store operations or the ability to learn nuances of grocery store backgrounds quickly.
  • Experience working in "route" sales experience, brand ambassadorship, brand vendor sales, merchandising, general retail, or similar territory sales.
  • Premium selling skills are preferred, or the desire to quickly learn and apply sales techniques.
  • Passion to represent our Brand Partners, mainly in the natural, organic and specialty food and beverage space.
  • Track record of success in a highly self-directed environment.
  • Maintain a high level of communication across team members, including comfort initiating multiple lines of communication through smartphone apps over the internet.
  • Achieve monthly key performance indicators (KPI’s) and metrics set by supervisors.
  • Professional demeanor and representation in working with coworkers, distributors, retail representatives and consumers.
  • Valid license, clean driving record, registration, and auto insurance.
  • Willing to drive many miles per day in your own own vehicle.
  • Willing to transport promotional materials such as POS or signage, etc., and very rarely, minimal product quantities (a trunk or back seat is enough).
  • Capacity to perform the physical requirements of the position individually while utilizing in-store tools.

Nice To Haves

  • Premium selling skills are preferred, or the desire to quickly learn and apply sales techniques.

Responsibilities

  • Work 100% of the time in the field from your vehicle and in grocery stores merchandising and selling for multiple brands.
  • Work the hours required each week to visit every store on a specified route, generally as frequently as 2-3 times a month.
  • Work Monday-Friday, with work beginning in the early morning hours as soon as you can get into a store. You may be asked or expected to work on Saturday or Sunday to make-up time missed during the workweek if necessary.
  • Work independently with little supervision while collaborating with grocery store managers, brand-company representatives, and internally with Basemakers' Brand Partner Managers, District Managers and Sales Directors.
  • Capture brand data (e.g., photos, typing notes, filling out forms) as the feet on the ground, in-store for our brand partners using mobile phone apps (Repsly, Slack, Gmail, Google Workspace).
  • Take full ownership of all in-store presence for our brands. This includes improving the in-store presence of brands through display execution, void filling, off-shelf displays & placements, relationships with grocery managers, performing and working collaboratively on effective merchandising and selling points (secondary/tertiary placements, proper shelf management positions, rack, equipment, POS placements), and understanding real in-store needs and pain points through asking questions and being willing to help store staff when applicable.

Benefits

  • Uncapped performance-based commissions
  • Monthly vehicle and cell phone reimbursements
  • Medical, dental, and vision insurance (dental/vision coverage is free!)
  • 401k plan with employer match
  • Frontloaded PTO
  • 8 paid holidays
  • Monthly amount to recognize and be recognized by others.
  • Company events: quarterly get-togethers, annual all-company meetings.
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