Technical Staff Engineer - Product Line Marketing
About The Position
Microchip Technology Inc. is seeking a Technical Staff Engineer, Product Line Marketing, to join their NCS Business Unit. This role focuses on product definition, positioning, and go-to-market execution for Microchip’s USB and connectivity semiconductor solutions. The position requires a strong understanding of USB and system-level design, with a focus on engaging customers to define products that meet real application needs. The individual will serve as the voice of the customer, translating system requirements into product definitions and driving successful design-ins and market adoption within a global organization known for its innovation and employee development.
Requirements
- Bachelor’s degree in Electrical Engineering
- 10+ years of experience in Product Marketing, Product Management, or Applications Engineering
- Experience in the Semiconductor industry
- Proven experience in defining products based on customer requirements
- Strong understanding of system-level design and customer applications
- Ability to translate customer system requirements into product definitions
- Customer-facing and communication skills
- Strategic thinking with execution focus
- Ability to influence cross-functional global teams
Nice To Haves
- Hands-on experience with USB technologies
- USB / connectivity technical expertise
Responsibilities
- Define new USB and connectivity semiconductor products based on direct customer engagement and system requirements
- Develop and own Product Requirement Documents (PRDs)
- Drive alignment with engineering on architecture, features, and performance trade-offs
- Influence roadmap based on customer and market needs
- Interface directly with key OEMs, Tier 1 customers, and ecosystem partners
- Capture system-level requirements
- Support design-in activities and strategic customer programs
- Lead product launches, including positioning, pricing, and readiness
- Define target applications
- Partner with sales and FAEs to drive pipeline and revenue growth
- Analyze USB and connectivity competitive landscape
- Develop Marketing collateral
- Train global sales and FAE teams on USB product positioning and differentiation
Benefits
- Unlimited career potential
- Nationally-recognized Leadership Passage Programs
- Commitment to employee development
- Values-based decision making
- Strong sense of community
- Awards for diversity and workplace excellence
- Record revenue and over 30 years of quarterly profitability
- Company perks
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What This Job Offers
Job Type
Full-time
Career Level
Senior
