Ergon Asphalt and Emulsions, Inc. - Technical Sales & Marketing Specialist

Ergon Asphalt and Emulsions•Tampa, FL

25d•Hybrid

About The Position

The Technical Sales and Marketing Specialist is responsible for driving revenue growth through the execution of strategic sales and marketing initiatives within assigned territories. This role combines technical knowledge with a client-focused sales approach. Serving as a key client-facing representative, this position translates complex technical concepts into clear, results-driven solutions that support decision-making for public works and engineering professionals.

Requirements

Bachelor's degree in Business, Marketing, Engineering, or related field preferred
Equivalent experience may be considered
3–7 years of experience in technical sales, business development, or marketing roles
Experience in infrastructure, engineering services, SaaS, or public sector markets preferred
Strong ability to communicate technical concepts to non-technical audiences
Experience with consultative sales and relationship-driven business development
Excellent presentation, negotiation, and communication skills
Ability to manage multiple opportunities and priorities simultaneously

Responsibilities

Manage assigned territories to identify, develop, and pursue new business opportunities
Build and maintain a strong pipeline of qualified leads
Develop and execute territory-specific sales strategies aligned with company goals
Lead client interactions, including discovery discussions, presentations, and product demonstrations
Clearly communicate Ergon's value proposition and technical capabilities
Guide prospects through the sales process, from initial engagement through closing
Collaborate with internal teams to develop proposals and client solutions
Support pricing strategies and contract development as needed
Advance opportunities through the sales pipeline to achieve revenue targets
Partner with marketing to align messaging, campaigns, and outreach strategies
Support targeted marketing initiatives, including events, digital campaigns, and content development
Leverage marketing tools and resources to enhance sales effectiveness
Gather and share insights on client needs, industry trends, and competitive landscape
Provide feedback to internal teams to improve products, services, and positioning
Contribute to refining Ergon's go-to-market and growth strategies
Work closely with operations and client success teams to ensure smooth transition from sales to project execution
Ensure alignment between client expectations and service delivery
Support long-term client relationships and retention efforts