Technical Product Marketing Manager

Cloudflare•Austin, TX
•Onsite

About The Position

Cloudflare is looking for an experienced technical product marketer to join our Cloudflare One (Our SASE/Zero Trust platform) product marketing team. This is a high-impact, results-oriented role, where you will work directly with sales, product management, engineering and marketing to take new solutions to market. You will develop messaging and campaigns that drive acquisition and expansion. The team building these solutions are currently at the leading of AI security for the enterprise and you will be responsible for helping communicate how they work to our audience. Successful candidates will have a passion for helping organizations improve their security posture and protect their data from cyberattacks. You will have a drive to understand the cloud security market, articulate product details, and elevate our messaging to deliver breakthrough initiatives and standout content. You will enjoy this role if you like working with fast-paced teams, finding creative ways to tell a story, and having autonomy to drive your initiatives. This role is a part of our global Cloudflare One team which comprises all the roles we need to take our solution to market, such as sales, technical sales and marketing.. This role reports to our Cloudflare One leader.

Requirements

  • 4+ years of experience in content or product marketing with at least some experience in an IT or security-focused role
  • Aptitude and energy for written and verbal communication, especially to technical audiences
  • The ability to understand complex security related trends and applicability to the portfolio.
  • Experience with building AI harnesses and automating many aspects of your role. (But not someone who relies on AI to do their job)
  • Excellent written and verbal communication skills.
  • Ability to effectively influence both internal and external stakeholders across all levels of the organization.
  • Ability to manage ambiguity and navigate unforeseen obstacles gracefully.
  • Deep curiosity, excellent listening skills ,empathy, and ability to get things done in a collaborative team environment.
  • A passion for Cloudflare’s mission and the success of our customers, partners, and community.

Responsibilities

  • Develop messaging and content that drives awareness, evaluation and adoption of our IT and AI security products
  • Leveraging AI to do research, build content and automate tasks
  • Own go-to-market activities for key cloud security products.
  • Acquire deep customer knowledge through market research, customer interviews and segmentation analysis.
  • Develop and execute integrated marketing campaigns to drive demand for products and solutions.
  • Partner with product management and be the voice of the product.
  • Create the internal and external facing content to enable our sales team to effectively position and sell Cloudflare’s security services
  • Partner with our analyst relations team to establish Cloudflare as a security leader.
  • Successfully launch new services to customers and partners.
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