Systems Specialist, Lifecycle Marketing

Superhuman

39d•Hybrid

About The Position

Superhuman offers a dynamic hybrid model, and candidates in this role can be based remotely. You may be expected to travel to meet in person during your team’s scheduled collaboration weeks. Managers will determine in-person time according to business needs. This hybrid approach helps foster trust, innovation, and a strong team culture, with the flexibility of working from home, whenever you need focus time. About Superhuman Grammarly is now part of Superhuman, the AI productivity platform on a mission to unlock the superhuman potential in everyone. The Superhuman suite of apps and agents brings AI wherever people work, integrating with over 1 million applications and websites. The company’s products include Grammarly’s writing assistance, Superhuman Docs’ collaborative workspaces, Mail’s inbox management, and Go, the proactive AI assistant that understands context and delivers help automatically. Founded in 2009, Superhuman empowers over 40 million people, 50,000 organizations, and 3,000 educational institutions worldwide to eliminate busywork and focus on what matters. Learn more at superhuman.com and about our values here. Build Love 💜: At Superhuman, we have a deep understanding of how to build products that people love. We incorporate fun and play, infusing magic and joy to create experiences that amaze and delight. It all starts with the right team — a team that deeply cares about values, customers, and each other. Create Massive Impact 🚀: Our lifecycle marketing engine runs on a foundation of reliable, well-maintained systems. The data pipelines, sync configurations, and technical integrations that power our campaigns don’t manage themselves — and getting them right directly affects how we reach and retain millions of users. This role sits at that foundation, keeping it solid so the broader team can move fast and build with confidence. The Opportunity As Lifecycle Marketing Systems Specialist, you will serve as a technical generalist and hands-on executor within Superhuman’s Lifecycle Marketing Operations team, reporting to the Senior Manager, Marketing Systems Architecture. This is a high-execution, detail-oriented role for someone who thrives in the weeds of martech systems — someone who finds satisfaction in keeping complex platforms running cleanly, resolving the technical friction that slows teams down, and being the connective tissue between marketing and engineering. You won’t just support programs — you’ll own the operational infrastructure that makes them possible and have the opportunity to build your own solutions leveraging the latest AI technologies. . You’ll take on the day-to-day technical work that keeps our lifecycle systems healthy and our teams unblocked, freeing up senior capacity for strategic and product-level work.

Requirements

2–4 years of experience in marketing operations, marketing technology, or a related technical role
Hands-on experience with reverse ETL or data activation platforms — Hightouch or similar tools (Census, ActionIQ, etc) experience strongly preferred
Comfortable working directly with data and audiences in a warehouse-connected environment (Databricks, Snowflake, BigQuery, or similar)
Basic to intermediate SQL skills — able to read, modify, and troubleshoot queries without needing to write complex models from scratch
Strong systems thinker who can follow a data flow end-to-end and identify where things are breaking down
Able to communicate technical context clearly across engineering and marketing audiences — you know how to translate
Detail-oriented with a track record of catching issues before they become incidents
Comfortable in a fast-moving environment where priorities shift and ambiguity is part of the job

Nice To Haves

Experience with marketing automation platforms (Iterable, Braze, Marketo, or similar) is a plus
Familiarity with event streaming concepts (how data flows from product events into marketing platforms) is a plus
Bonus: Has demonstrated the ability to build solutions with AI applications like Claude
Has a demonstrated ability to work independently with minimal guidance, proactively manages tasks and priorities across multiple projects, analyzes and executes work efficiently, collaborates effectively with cross-functional teams, and thrives in fast-paced, results-driven environments

Responsibilities

Act as the technical backbone of the lifecycle marketing operations function, owning platform administration and day-to-day execution across martech systems
Administer and maintain Hightouch as the primary reverse ETL platform — including managing parent models, building and updating audience syncs, reviewing and approving sync requests, and ensuring sync health across destinations
Serve as the first line of support for martech systems issues, triaging problems, diagnosing root causes, and either resolving them directly or escalating with clear context to engineering
Partner with engineering and marketing teams to support technical implementations — translating requirements between stakeholders, coordinating handoffs, and helping drive work to completion
Monitor sync performance and pipeline integrity, proactively catching failures, data inconsistencies, or configuration drift before they impact campaigns
Maintain and document platform configurations, data models, and operational processes, ensuring the team has reliable references as systems evolve
Manage access, permissions, and governance across martech platforms, keeping configurations clean and auditable
Support audience segmentation and data hygiene work in partnership with Data and Lifecycle teams
Assist with QA and testing for new integrations, campaign launches, and platform changes, helping catch issues before they hit production
Identify and flag operational inefficiencies, contributing ideas for process improvement and automation opportunities
Contribute to our team’s evolution by building with AI

Benefits

Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
Disability and life insurance options
401(k) and RRSP matching
Paid parental leave
20 days of paid time off per year
12 days of paid holidays per year
two floating holidays per year
flexible sick time
Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
Annual professional development budget and opportunities