Supervisor, Search & Discoverability

Attention ArcPhoenix, AZ
$80,000 - $90,000Hybrid

About The Position

As part of our Activation team, The Operators & Negotiators, you transform strategy into action and intention into measurable outcomes. Search is one of the most powerful expressions of audience intent and brand discoverability. Whether through traditional search engines, AI-powered discovery experiences, answer engines, or large language models, this role helps brands earn visibility, credibility, and citations whenever audiences seek information and make decisions. As a Supervisor, Search & Discoverability you are responsible for elevating the quality of the work, the thinking behind it, and the people delivering it. You lead with expertise, guide cross-functional collaboration, and help shape how search contributes to a connected media ecosystem that earns attention, action, and trust.

Requirements

  • 5-7+ years of experience in paid search, SEO, or integrated search marketing, with demonstrated success managing complex performance programs.
  • Advanced expertise in SEO strategy, Google Search Console, Google Analytics, technical SEO platforms, content optimization tools, and search performance measurement.
  • Working knowledge of Google Ads and Microsoft Ads is preferred.
  • Familiarity with AI visibility, citation measurement, and answer engine monitoring platforms such as Profound, Scrunch AI, AirOps, or similar emerging solutions.
  • Strong understanding of search intent, audience behavior, keyword strategy, bidding methodologies, measurement frameworks, and attribution considerations.
  • Experience leading technical SEO initiatives, content optimization strategies, site migrations, and website launches in partnership with development and content teams.
  • Understanding of emerging search behaviors, including AI-powered search experiences, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and large language model-driven discovery platforms.
  • Experience evaluating search visibility beyond traditional rankings, including entity authority, content discoverability, structured data implementation, and AI-generated search experiences.
  • Experience leveraging AI tools, custom GPTs, agents, or workflow automations to improve research, content discovery, reporting, analysis, or operational efficiency.
  • Proven ability to analyze large and complex datasets, identify meaningful insights, and translate findings into actionable business recommendations.
  • Experience managing campaign budgets, forecasting performance, and communicating investment implications to stakeholders.
  • Working knowledge of automation, AI-enabled search capabilities, and emerging search technologies.
  • Experience leading, mentoring, or coaching team members within a collaborative agency environment.
  • Strong strategic thinking and problem-solving skills.
  • Ability to connect channel-level performance to broader business outcomes.
  • Excellent written, verbal, and presentation skills.
  • Strong organizational and project management capabilities.
  • Ability to influence stakeholders and build alignment across teams.
  • Curiosity, adaptability, and a commitment to continuous learning.
  • Comfort operating in rapidly evolving environments where best practices continue to emerge, with the ability to quickly evaluate new information, adapt approaches, and provide thoughtful recommendations.
  • You are intellectually curious and comfortable navigating emerging disciplines where standards are still developing. You bring informed perspectives, ask thoughtful questions, and help others make confident decisions amid change.
  • You simplify complexity and create alignment. Whether presenting performance results, providing feedback, or guiding strategy, you communicate in ways that help others understand, decide, and act.
  • You build strong relationships across teams, disciplines, and client partnerships. You foster collaboration, share knowledge openly, and help create an environment where great ideas can come from anywhere.
  • You support people and performance with equal commitment. You provide thoughtful feedback, develop talent, and approach challenges with empathy, accountability, and professionalism.
  • You embody Attention Arc's values through ownership, curiosity, collaboration, and integrity. You help strengthen the culture by contributing positively to the team, embracing continuous improvement, and creating space for others to grow.
  • You are energized by helping clients win, developing talent, and advancing the role search plays in creating meaningful business outcomes. You understand that great performance comes from intentional decisions, strong partnerships, and a relentless commitment to learning.
  • You must be authorized to work in the United States for any employer. At this time, we are not sponsoring or providing assistance with obtaining work authorization.

Responsibilities

  • Oversee integrated search programs while providing leadership, coaching, and strategic direction across the discipline.
  • Ensure teams execute with excellence, uncover meaningful opportunities, and connect search performance to broader business outcomes.
  • Lead integrated search programs with a primary focus on SEO, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), AI visibility, and emerging search experiences, while ensuring paid search efforts complement broader discoverability objectives.
  • Measure and improve brand visibility across AI-powered search and discovery platforms, leveraging emerging AI visibility, citation tracking, and answer engine measurement tools to evaluate share of voice, citation frequency, entity presence, and discoverability performance.
  • Identify opportunities to improve workflow efficiency through AI-enabled processes, custom GPTs, agents, automations, and platform-native tools that enhance search strategy, research, analysis, reporting, and operational execution.
  • Translate client business objectives, audience insights, and media strategies into comprehensive search activation plans.
  • Oversee campaign activation, optimization, quality assurance, pacing, measurement, and reporting across paid search platforms.
  • Guide SEO, AEO, and GEO strategies in partnership with internal teams and external stakeholders, including keyword strategy, content optimization, technical SEO recommendations, entity development, structured data opportunities, and AI search visibility.
  • Identify opportunities where paid search, organic search, and AI-powered discovery platforms can work together to strengthen brand visibility, improve efficiency, and maximize audience engagement across the full search ecosystem.
  • Review and elevate work produced by Specialists, Senior Specialists, and Analysts, ensuring strategic rigor, accuracy, and consistency.
  • Serve as a trusted client partner, presenting performance insights, strategic recommendations, and growth opportunities with confidence and clarity.
  • Manage paid search budgets, forecasting, pacing, and investment recommendations while balancing efficiency and performance goals.
  • Partner closely with Planning, Research, Analytics, Technology, Creative, Content, and Account Services teams to ensure search strategies are integrated across the broader media ecosystem.
  • Monitor search industry trends, algorithm updates, AI search developments, large language model behavior, citation patterns, entity visibility, and evolving consumer discovery habits, translating complexity into actionable guidance for teams and clients.
  • Champion testing and innovation across Paid Search, SEO, AEO, GEO, and AI-enabled search experiences, ensuring learnings are documented, shared, and scaled across the organization.
  • Coach and develop team members through ongoing feedback, mentorship, delegation, and performance support.
  • Contribute to departmental process improvement, operational efficiencies, and the continued evolution of Attention Arc's search capabilities.

Benefits

  • Flexible Paid Time Off
  • Comprehensive Medical, Dental, and Vision Plans
  • Competitive Parental Leave that gives you time to bond with your family
  • Hybrid work model with in-office collaboration
  • Mental health support
  • Annual agency contribution to 401(k)
  • Flexible Spending Accounts (FSAs) and Healthcare FSA
  • Commuter benefits and corporate discounts
  • Carrot Fertility and family-building support
  • Employee Assistance Program (EAP)
  • Casual work environment, team building, and other social events
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