Strategy Director

Brave Bison • London, CA

2d • Hybrid

About The Position

As the Strategy Director you will lead a team of strategists and oversee the strategic output of the agency, shaping the overarching strategic direction and ensuring a competitive edge in the marketplace. This role demands a high level of expertise in harnessing the power of social media and digital marketing, coupled with expertise in deploying strategic methodologies to align actions to the agency's broader objectives and client needs. The Strategy Director will have a significant impact on our clients' marketing effectiveness by providing rich audience insights, smart approaches to communication challenges and rigorous performance analysis. This role is ideal for a leader who thrives in high-stakes environments, displaying a remarkable blend of innovative thinking, strategic acumen, and analytical prowess.

Requirements

• Minimum of 5 years in a leadership role within strategy or a related field, with a proven track record in a senior management position, preferably in an agency setting.
• Demonstrated success in leading high-performing teams and delivering integrated social/digital campaigns and strategic projects.
• Proven ability in strategic planning, team leadership, and executive decision-making.
• Audience segmentation, analysis, and profiling.
• Expertise in developing and presenting comprehensive 'category landscape' reports.
• Understanding of the digital media landscape, including social media platforms, analytics tools, digital marketing techniques and broader technology dynamics (including the development of AI).
• Organisational and prioritisation skills, with the ability to lead multiple initiatives in a dynamic, fast-paced environment.
• Communication skills, capable of articulating complex strategies to diverse stakeholders, including clients and team members.
• Leadership presence, with the ability to inspire, motivate, and guide a high-performing team.

Responsibilities

• Manage, develop and implement the agency’s strategic vision, aligning departmental goals with the agency’s overarching objectives.
• Lead the Strategy team, setting the direction and tone for all strategic initiatives and outputs.
• Represent the strategic interests of the agency in executive decisions.
• Drive the agency's competitive advantage through innovative and effective strategic approaches across all client engagements.
• Elevate the agency’s research and insight capabilities, employing sophisticated audience segmentation and analysis to inform strategies that resonate with target audiences.
• Oversee audits of client and competitor social media presence, synthesising insights into actionable strategies.
• Stay at the forefront of industry trends, algorithm changes, and emerging platforms, integrating these insights into forward-thinking strategies for the agency and its clients.
• Lead the development of comprehensive, integrated social media and digital marketing strategies.
• Ensure that strategies are not only innovative but also cohesive across various platforms and align with clients' broader business goals.
• Spearhead the development of new strategic products, approaches, and intellectual property, enhancing the agency’s market positioning and value proposition.
• Oversee the analysis and reporting of campaign performances, setting benchmarks and refining strategies based on comprehensive agency-wide insights.
• Provide executive-level recommendations for enhancing social media and digital strategies, informed by data analytics and industry best practices.
• Directly manage and mentor the strategy team, fostering a culture of excellence, innovation, and continuous learning.
• Drive the professional growth and development of team members, ensuring alignment with the agency’s strategic goals and individual career aspirations – with particular focus on using AI to enhance the impact of our output.
• Lead the strategic allocation of resources across the agency, optimising team capabilities and ensuring project success.
• Play a pivotal role in agency talent acquisition, shaping the team to meet future strategic needs.

Benefits

• Dynamic working:To keep that work-life harmony in check, we're flexible on where and when you work
• Private medical insurance:To keep you fighting fit and give you and your family peace of mind.
• Income protection:We know it feels good to be covered, just in case.
• Calm Subscription:Now more than ever, it’s important to mind your mind!
• 25 days annual leave:This increases to 27 days after three years with us, and then increases every subsequent year up to a max. of 30 days
• Christmas closure:No need to save holiday days for the Christmas closure period. It's on us!
• Birthdays off:One extra day to celebrate your big day
• Summer hours:Between June and Aug we finish at 15.00 every Friday.
• Online coaching and mental health support:Unlimited via OpenUp
• Remote Working:Work abroad for up to one month a year.
• Performance & Salary:Reviewed twice a year for everyone.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed