Strategic Planner

Adelphi Group•New York, NY
•$65,000 - $80,000•Hybrid

About The Position

As a Strategic Planner at Area23, you’ll develop strategic planning skills, autonomy, and collaboration expertise while honing your abilities in storytelling, communication, and presentation. You’ll build foundational planning skills, including research design, facilitation, and reporting, while working on diverse strategic planning projects. This role is intended for highly motivated individuals with strong analytical skills and attention to detail who are looking to grow in a dynamic and supportive environment. The position involves developing knowledge of strategic planning fundamentals, including disease states, customer insights, and scientific principles; building written strategy skills focused on tactical planning and project briefs; applying strategic processes, agency structures, pharmaceutical marketing guidance, and compliance requirements; supporting market research; developing social listening skills; preparing and participating in client workshops; and contributing to internal and client meetings and output reports. Omnicom policy requires employees to work in the office at least three days a week, to the extent permissible by local law, unless additional in-office days are directed by the agency or manager.

Requirements

  • Bachelor's degree in Marketing, Advertising, Communications, or a related field.
  • At least 1 year of brand strategy or market research experience.
  • Proficiency with software used in client and agency processes, including Microsoft Office Suite, research tools, and social media platforms.
  • Strong oral and written communication skills and the ability to express ideas clearly.
  • A curious and driven approach to learning, including the ability to create clear goals and seek learning opportunities.
  • Demonstrated critical-thinking and problem-solving skills.
  • Motivated and engaged approach, sharp attention to detail, and commitment to high-quality results.
  • Ability and willingness to use AI platforms to accelerate brand needs and strategic deliverables.

Responsibilities

  • Develop foundational knowledge of strategic planning fundamentals, including disease states, customer insights, and scientific principles.
  • Build written strategy skills, focusing on tactical planning and project brief development.
  • Apply strategic processes, agency structures, pharmaceutical marketing guidance, and compliance requirements to drive project success.
  • Support market research initiatives, including design, interviewing, insight identification, and reporting.
  • Develop social listening monitoring and analysis skills, working toward autonomous execution and expertise.
  • Collaborate on client workshop preparation, moderate breakout groups, and capture key takeaways to drive strategic discussions.
  • Contribute to internal and client meetings, develop output report summaries, and demonstrate growing expertise in strategic planning and pharmaceutical marketing.
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