Strategic Marketing Manager – Water, Energy & Environment

Johnson, Mirmiran & Thompson•Hunt Valley, MD

1d•Onsite

About The Position

Johnson, Mirmiran & Thompson is a dynamic, 100% employee-owned consulting firm with more than 2,800 professionals, providing a full range of multidisciplinary engineering, architecture, information technology, and related services to public agencies and private clients throughout the United States. JMT is currently ranked #45 on Engineering News-Record’s list of the Top 500 Design Firms. This role directly influences JMT’s growth by translating business line strategy into focused market positioning, client engagement, and winning pursuits across the Water, Energy & Environment markets. The position serves as a critical bridge between technical leadership, business development, and marketing execution, aligning firmwide resources around priority clients and opportunities. Ultimately, this role helps JMT strengthen market presence, build long-term client relationships, and deliver sustained, profitable growth.

Requirements

Bachelor’s degree in marketing, business, communication, or a related field, or equivalent years of experience
15+ years of progressive experience in marketing, business development, and/or pursuit strategy.
Preferably within engineering, AEC, or professional services environments.
Knowledge of the RFP structure and proposal process
Familiarity with regional and industry trends
Management or supervisory experience
Excellent communication, interpersonal, and leadership skills
Strong analytical skills and proficiency in marketing analytics
Proficient in Microsoft Office Suite and InDesign

Nice To Haves

Experience supporting water, wastewater, environmental, or energy utility markets.
Familiarity with CRM systems and marketing performance metrics.
Certified Professional Services Marketer (CPSM) certification

Responsibilities

Aligns all strategic marketing, business development, and client engagement activities including development of strategic pursuit capture plan and implementation of pre-proposal strategic positioning efforts.
Works with Business Line Leader to implement the strategic plan across JMT’s footprint.
Responsible for coordinating with regional Pursuit Managers in support of marketing and strategic opportunities.
Primary focus will be on water and environmental markets and services along with energy utilities.
Focus on Markets and Service Lines within the Water, Energy & Environment Business Line, including: Water/Wastewater; Water Resources; Natural & Cultural Resources; Resilience and Coastal Solutions; Ecological Restoration; Stream and Wetland Mitigation Banking; Energy Utilities
Conduct market research and capture planning.
Lead regularly scheduled meetings to discuss with market/service leaders
Work with market/service leaders to implement strategic plans; participate in strategy and operations meetings
Coordinate client engagement
Brand reinforcement
Work with the communications team on a strategy for the business line
Enforce strategic plan alignment with pursuits; work with Pursuit Managers on strategic pursuits
Develop and implement a conference plan for the business line to include attendance, sponsorship, and SME presenting.
Work with the Conference and Events team to support these events
Provide QA/QC of strategic proposals
Coordinate with Deputy Chief Marketing Officers on corporate-wide marketing initiatives
Ensure that JMT’s Quality Management System for Marketing is adhered to and perform independent audits of the state and/or region for which they are responsible
Perform other related duties as assigned