Strategic Finance Manager, Contact Center/Marketing

Vertex Service PartnersCharlotte, NC
$130,000 - $150,000

About The Position

The Strategic Finance Manager, Contact Center/Marketing owns the integrity, visibility, and financial accountability of marketing performance across the full funnel - from spend to revenue. This role ensures marketing operates as a data-driven, financially disciplined function, enabling leadership to clearly understand performance, efficiency, and return on investment. The position plays a critical role in aligning marketing, sales, contact center, and finance through accurate data, forecasting, and actionable insights.

Requirements

  • Strong analytical mindset with the ability to identify trends, anomalies, and root causes within complex datasets
  • Exceptional attention to detail and commitment to data accuracy and integrity
  • Advanced Excel and data manipulation skills; ability to translate insights across functions
  • Strong communication skills, especially with departmental leaders
  • High curiosity and problem-solving skills to understand root causes
  • Ability to manage multiple priorities in a fast-paced environment

Nice To Haves

  • Background in marketing analytics, finance, or revenue operations or call center analytics
  • Experience with CRM/Contact Center tools like ServiceTitan, Five9
  • Experience with BI tools such as Sigma and Snowflake, or similar platforms
  • Familiarity with forecasting, budgeting, and performance modeling
  • Experience auditing lead flows, attribution models, or funnel conversion processes
  • Familiarity with AI tools and a willingness to leverage technology to improve workflows and reporting

Responsibilities

  • Own data accuracy and system integrity across marketing and financial tracking platforms (ServiceTitan, Five9, Sigma, and external spend tracking tools)
  • Establish and maintain a single source of truth for marketing performance across brands, regions, channels, and vendors
  • Identify trends, reporting inconsistencies, and opportunities in call center, lead volume, and operational analytics
  • Ensure all marketing spend is accurately captured, reconciled, and tied to revenue outcomes in partnership with Finance/Accounting
  • Develop and maintain channel performance scorecards, identifying trends, gaps, and areas of underperformance
  • Provide full-funnel visibility, highlighting breakdowns in conversion, demand generation, and capacity constraints
  • Organize and synthesize large volumes of data into concise, digestible insights for executive and cross-functional audiences
  • Deliver clear, actionable reporting and insights to the CMO and cross-functional leadership
  • Support marketing forecasting, budgeting, and scenario modeling including spend allocation and conversion
  • Facilitate coordination across Marketing, Contact Center, Sales, and Finance to ensure aligned performance and decision-making

Benefits

  • Health, Dental, and Vision Insurance
  • 401(k) with company match
  • Company sponsored Life and AD&D coverage
  • Paid Time Off
  • Opportunities for growth and on-the-job training
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