Strategic Account Manager

Digital Strike, LLCSt. Louis, MO

About The Position

As a Strategic Account Manager (SAM), you will play a crucial role in ensuring the success and satisfaction of our valued clients. You will be responsible for developing and maintaining strong relationships with clients, understanding their needs, and proactively addressing their concerns. Your primary objective is to drive client retention, growth, and advocacy through effective communication, problem-solving, and strategic account management. You are expected to be a client advocate within the agency and support clients’ business growth goals, while aligning with Digital Strike’s internal goals.

Requirements

  • Demonstrated experience assessing and understanding multiple facets of client businesses, including but not limited to: Business types (B2B, B2C) Industry verticals Target market(s)  Marketing goals, objectives, and benchmarks  Key performance indicators Customer lifetime value
  • Strong communication and interpersonal skills, ability to build relationships with clients
  • Excellent problem-solving and conflict-resolution abilities
  • Ability to work collaboratively with cross-functional teams
  • Results-oriented and motivated to meet and exceed sales targets
  • Strong organizational and time management skills
  • Proficient in using Google Suite Tools, Teamwork (or other task management systems), Hubspot (or other CRM tools), and other relevant programs
  • 2+ years of experience in customer or client success, account management, SEO, PPC, or a related role
  • Availability to work occasional evenings and weekends as the client's needs dictate

Nice To Haves

  • Bachelor's degree in business, marketing, or a related field preferred
  • Knowledge of digital marketing (search engine marketing and/or paid search) is a plus

Responsibilities

  • Serve as the main point of contact for clients, handling inquiries, addressing issues, and providing timely and effective communication
  • Collaborate with clients and our internal team to create account plans and strategies to achieve the client’s objectives and maximize the value they receive from our services.
  • Manage a robust client roster while remaining organized and keeping communication lines open.
  • Become an expert in our digital marketing services to effectively convey the value and benefits to clients
  • Build and nurture strong relationships with clients to gain a deep understanding of their business needs and goals
  • Conduct regular check-ins and status meetings with clients to ensure their ongoing satisfaction and success
  • Identify opportunities to upsell or cross-sell additional products or services to existing clients to drive revenue growth
  • Proactively address client concerns and issues, coordinating with internal teams to provide prompt solutions
  • Escalate complex issues when necessary and follow up to ensure resolution
  • Provide regular reports on strategy initiatives, engagement data, and key performance indicators to each client
  • Gather client feedback to drive service improvements and enhancements
  • Encourage clients to become Digital Strike advocates, promoting positive reviews and referrals
  • Ensure timely Statement of Work (SOW) approvals and navigate monthly services changes as necessary
  • Stay updated on industry trends, competitor activities, and market conditions to provide valuable insights to clients
  • Assist clients in the onboarding process, ensuring they have a smooth and successful launch
  • Provide education and resources to help clients understand our services and digital marketing in general
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