Store Sales Manager #315 - Gastonia, NC

Academy•Gastonia, NC

11d•Onsite

About The Position

At Academy Sports + Outdoors, our vision is to be the best sports + outdoors retailer in the country. We are a passionate, purpose-driven team committed to each other and our customers. We have over 80 years of experience building a culture that puts people first, creating opportunities for growth, fostering meaningful connections, and supporting every Team Member’s journey. We believe in the power of fun, and this role is an opportunity to not only help customers gear up for their next adventure but also to launch your own. As a Sales Manager, you will lead the day-to-day performance of a high-volume retail store, shaping customer experiences. You will oversee both Hardlines and Softlines, translating business goals into clear priorities that drive sales, merchandising excellence, and operational consistency across all departments. Through hands-on leadership on the sales floor, you will set the standard for service, execution, and team engagement. You will coach, develop, and inspire a diverse team of leaders and team members, building capability through training, feedback, and accountability. Using sales metrics, labor plans, and inventory insights, you will plan and adjust strategies that improve productivity and profitability while maintaining strong in-stock and visual standards. Your role balances people leadership with execution, ensuring policies, safety standards, and regulatory requirements are consistently upheld. You will work closely with the Store Director and fellow store leaders to align priorities, share insights, and deliver a seamless, best-in-class store experience. You will partner daily with Team Leads and department leaders to set expectations, problem-solve in real time, and create an environment where team members can perform at their best. You will also collaborate with corporate and field partners through store walks, reporting, and execution of company initiatives to ensure your store remains aligned with brand standards, compliance requirements, and evolving business strategies.

Requirements

Minimum of 3 years of relevant leadership or management experience required.
Demonstrated success leading departments of up to 40 team members while driving operational excellence and achieving sales targets.
Strong customer service mindset with effective communication and problem-solving skills.
Business acumen with an understanding of sales performance, labor planning, and profitability.
Ability to interpret reports and use metrics to inform decisions and priorities.
Working knowledge of inventory systems, payroll processes, and Microsoft Office applications.
Sound judgment and decision-making skills in fast-paced, high-traffic environments.
Ability to complete required certifications, including Firearms Sales and Power Industrial Truck.
A team-first attitude.

Nice To Haves

Bachelor’s degree in a related field preferred.

Responsibilities

Lead the day-to-day performance of a high-volume retail store.
Oversee both Hardlines and Softlines departments.
Translate business goals into clear priorities that drive sales, merchandising excellence, and operational consistency.
Set the standard for service, execution, and team engagement through hands-on leadership on the sales floor.
Coach, develop, and inspire a diverse team of leaders and team members.
Build team capability through training, feedback, and accountability.
Plan and adjust strategies using sales metrics, labor plans, and inventory insights to improve productivity and profitability.
Maintain strong in-stock and visual standards.
Ensure policies, safety standards, and regulatory requirements are consistently upheld.
Align priorities, share insights, and deliver a seamless, best-in-class store experience with the Store Director and fellow store leaders.
Partner with Team Leads and department leaders to set expectations, problem-solve in real time, and create a high-performing team environment.
Collaborate with corporate and field partners through store walks, reporting, and execution of company initiatives.
Manage and audit firearm sales, ensuring all transactions meet federal and state requirements through accurate completion of ATF Form 4473, background check verification, and final approval.
Step in wherever needed to support the team.