Staff Product Marketing Manager, Public Sector
About The Position
Okta is looking for a Staff Product Marketing Manager to own and drive our go-to-market strategy for the Public Sector. This is a senior-level individual contributor role, reporting to the Director of Product Marketing. In this position, you will be the expert on our Public Sector audience, focused on federal, with input into state, and local governments, as well as educational institutions. The ideal candidate is a strategic thinker, a compelling storyteller, and a strong cross-functional leader. You will be responsible for defining our messaging and positioning, creating compelling content, and enabling our sales team to succeed in the Public Sector market.
Requirements
- 8+ years of product marketing experience, preferably in enterprise software, SaaS, or cybersecurity.
- Deep understanding of the Public Sector market, including procurement processes, compliance requirements (e.g., FedRAMP, DoD), and key government initiatives.
- Proven track record of developing and executing successful go-to-market strategies.
- Exceptional storytelling and communication skills, with the ability to translate complex technical concepts into clear and compelling narratives.
- Strong leadership and interpersonal skills, with the ability to influence and work effectively across teams.
- Excellent writing and presentation skills.
- Experience in a similar PMM role, with a proven ability to lead large, cross-functional projects.
- Bachelor's degree in marketing, business, or a related field; MBA is a plus.
Responsibilities
- Own and drive the go-to-market strategy for Okta's solutions in the Public Sector.
- Develop clear, compelling, and differentiated messaging and positioning for the Public Sector audience.
- Create a variety of content, including presentations, datasheets, whitepapers, blog posts, and website copy, to support demand generation and sales enablement.
- Develop and deliver training and tools to enable our sales team to effectively sell to the Public Sector.
- Be the expert on the Public Sector market, including customer needs, market trends, and competitive landscape.
- Partner closely with Product Management, Sales, and the broader Marketing team to ensure alignment and success.
- Act as a spokesperson for Okta in the Public Sector, including at industry events and with press and analysts.
Benefits
- health, dental and vision insurance
- 401(k)
- flexible spending account
- paid leave (including PTO and parental leave)
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
