Sr Product Marketing Specialist Indoor Products

ABB•Cary, NC

1d•Hybrid

About The Position

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world. This position reports to: Product Marketing Manager __ Your role and responsibilities: As the Senior Product Marketing Specialist Indoor Products, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives as well as offering deep, technical support to both our customers (OEMs, Panel Builders, Distributors) and your peers in the Product Marketing team. Each day, you will implement marketing activities and support Sales Organization by bringing a strong background and knowledge of industry and products. You will also showcase your Electrification Industry expertise by driving sales efficiency by providing appropriate product knowledge information and training regarding our Distribution Solutions product offerings. This role will specifically support in preparation of technical documentation, support tools and coordination of R&D activities for the MV Switch Gear components targeting customers in OEMs, Distributors, and Panel Builders. The Sr Product Marketing Specialist brings a unique blend of marketing, sales, and technical product knowledge to the table each day, and makes a large impact on the team around them. The ideal candidate would be located in Cary, NC or Lake Mary, FL and work a hybrid-remote schedule out of our offices in those locations - however we are also open to remote candidates located in the US. This role will require approximately 30 - 50% travel. You will be mainly accountable for: Implementing the product marketing strategy targeting primarily OEMs, including defining and communicating switchgear product value propositions and product positioning in accordance with the global product marketing strategy. Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed. Providing product and technical support to the Sales Team and peers in the Product Marketing group. Facilitates knowledge sharing and cross-collaboration. Executing annual marketing plan in collaboration with relevant division and/or product groups. Developing business plans focused on driving business development for a defined market.

Requirements

Bachelor's Degree in Electrical or Mechanical engineering strongly preferred. Candidates with other STEM degrees will be considered.
10+ years of experience in MV electrical distribution and industry business
MV switchgear and R&D/product management experience required
Product specific knowledge of ADVANCE Switchgear or equivalent required
Ability to travel an estimated 30-50%
Candidates must already have a work authorization that would permit them to work for ABB in the US.

Nice To Haves

Previous experience with Medium Voltage Special application products (Generator breakers, Capacitor switches, arc eliminating devices) and/or Relays is a plus
Previous work with Solidworks, CATIA, Autocad and other R&D software tools

Responsibilities

Implementing the product marketing strategy targeting primarily OEMs, including defining and communicating switchgear product value propositions and product positioning in accordance with the global product marketing strategy.
Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.
Providing product and technical support to the Sales Team and peers in the Product Marketing group.
Facilitates knowledge sharing and cross-collaboration.
Executing annual marketing plan in collaboration with relevant division and/or product groups.
Developing business plans focused on driving business development for a defined market.

Benefits

Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
Choice between two dental plan options: Core and Core Plus
Vision benefit
Company paid life insurance (2X base pay)
Company paid AD&D (1X base pay)
Voluntary life and AD&D – 100% employee paid up to maximums
Short Term Disability – up to 26 weeks – Company paid
Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance
Parental Leave – up to 6 weeks
Employee Assistance Program
Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
Employee discount program
401k Savings Plan with Company Contributions
Employee Stock Acquisition Plan (ESAP)
11 paid holidays.
Salaried exempt positions are provided vacation under a permissive time away policy.
Eligible for a short-term incentive plan/annual bonus.