Sr. Product Marketing Manager

Sonos•Boston, MA

2d•Hybrid

About The Position

At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you’ll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives. This role is a hybrid position Some roles require an office while others may be done remotely. This position is considered hybrid, allowing for a combination of remote work and in-office collaboration. Qualified applicants must live within commuting distance of our Boston, Seattle or Santa Barbara office locations. As a Senior Manager, Product Marketing, you will be responsible for defining go-to-market strategies including target audience identification, product positioning, messaging definition, and channel execution for new products in Sonos’ Consumer Hardware portfolio. You’ll need to be comfortable with ambiguity and eager to engage with and support new processes and workflows based on learnings. The right person for this role possesses marketing experience in the consumer electronics category; carries a deep passion for consumer products; solves multi-dimensional product marketing challenges while advocating for the customer and driving business outcomes. As part of the Sonos team, you’ll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.

Requirements

8+ years managing end-to-end product marketing, preferably at technology companies.
Led new product introductions and managed full product lifecycle .
Consistent record of crafting compelling value positioning statements and defining the target audience for new products.
Creative problem solver that can generate innovative marketing ideas and lead a cross-functional team of partners to drive execution.
Strong analytical skills and results-driven, with a passion for using data to solve business problems, drive product innovation, and advance our brand narrative.
Extraordinary written communication skills: ability to consolidate sophisticated ideas into clear, succinct executive summaries.

Responsibilities

Inform the business case, define the target audience, go-to-market and channel strategy, core value proposition, and product narrative for products within Sonos' Consumer Hardware portfolio.
Bring to market future product development with a customer-centric perspective.
Drive meaningful insights into the business based on market trends, customer research, competitive analysis, and interactions with global teams.
Collaborate with and drive alignment across product management, brand, sales, and regional marketing teams to land the go-to-marketing (GTM) strategy and execution.
Represent the product and business by clearly articulating and enabling the value of our offering to customers, media and external partners.
Be a key collaborator during product development, full-funnel marketing, pricing and promo strategy, hardware and software experiences, channel and geo expansion.

Benefits

Medical, Dental, and Vision Insurance
A 401(k) plan with company matching and immediate vesting
An Open Time Off policy (OTO) so you have maximum opportunity to disconnect and recharge, with no tenure-based vacation accruals required
80 hours of sick time upon hire, refreshed annually
Up to 12 paid holidays per calendar year
Sonos offers a generous paid leave program for new parents or to care for a family member with a serious health condition, as well as short- and long-term disability for your own medical condition
Company-paid Disability, Life, and AD&D Insurance
Voluntary benefits, including Voluntary Life, AD&D, Accident, and Pet Insurance
Mental health benefits to support your holistic well-being
A generous employee discount program & Sonos Radio HD - on us!