Sr. Product Manager - Portables

Brady CorporationGlendale, WI

About The Position

We are looking for a Senior Product Manager to lead and grow the largest segment of our portable printing portfolio. Partnering closely with engineering, UX, operations, sales, and marketing teams, you will go beyond managing legacy products to define the vision for our next generation of smart, connected portable printers designed for rugged job sites and mobile workforces.

Requirements

  • Portfolio & P&L Ownership
  • Market Strategy & Research
  • Strategic Roadmapping
  • Product Development
  • Business Planning & Pricing
  • Go-to-Market Execution
  • Operations & Demand Planning
  • Cross-Functional Leadership

Responsibilities

  • Oversee multi-generational product line, maintain strict P&L accountability, and drive growth through legacy migrations and strategic upgrades.
  • Uncover critical customer pain points, quantify market size (TAM/SAM), analyze competitive dynamics, and navigate regional regulatory standards.
  • Define the 3–5 year vision, drive front-end discovery, and make the tough calls on buy vs. build vs. partner opportunities.
  • Author precise market requirement documents(MRDs) using detailed personas, workflows, and real-world use cases to guide engineering and validate designs.
  • Build robust CapEx business cases, establish global value-based pricing structures, and track overarching business KPIs.
  • Develop launch playbooks, craft the core value proposition, and arm the commercial teams with high-impact tools for field sales.
  • Partner with supply chain teams to build master demand forecasts, mitigate component obsolescence, and manage dual-sourcing strategies.
  • Maintain executive alignment and drive clear, decisive communication across global leadership, regional business units, and engineering teams.
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