Sr. Product Manager, Oncology

Eisai•Nutley, NJ

54d

About The Position

At Eisai, satisfying unmet medical needs and increasing the benefits healthcare provides to patients, their families, and caregivers is Eisai’s human health care (hhc) mission. We’re a growing pharmaceutical company that is breaking through in neurology and oncology, with a strong emphasis on research and development. Our history includes the development of many innovative medicines, notably the discovery of the world's most widely-used treatment for Alzheimer’s disease. As we continue to expand, we are seeking highly-motivated individuals who want to work in a fast-paced environment and make a difference. If this is your profile, we want to hear from you. The Sr. Product Manager (SPM), is responsible for contributing to the strategic development of and overseeing tactical implementation of marketing programs designed to maintain brand awareness and contribute to achievement of business objectives for assigned product. This job is responsible for designing, implementing and evaluating the marketing activities of assigned product(s) within a given product line; participates in the review of marketing programs, monitoring performance progress and implementing changes to programs as needed; facilitates the analysis of market data to identify key segment drivers, growth opportunities and business threats; manages relationships with agencies and internal business partners to align communications and strategies across the brand’s target audiences and to ensure regulatory/legal requirements are met. The SPM may lead efforts on developing strategies and tactics for one or all of the following key areas depending on brand: Professional/HCP, Patient/Caregiver/Consumer, Key Opinion Leader (KOL) development including advisory boards, speaker bureau and speaker engagements, Managed markets/Key Accounts, Product contract strategies and execution when applicable.

Requirements

Bachelor's degree in related field (Master's preferred) with 5+ years of relevant experience (e.g., sales, marketing, product management) in pharma/biotech industry. OR a combination of equivalent education and experience.
Some experience with medical, legal and regulatory approval process for promotional programs, preferred.
Experience working with PhRMA and Regulatory/Legal guidelines for healthcare provider interactions to ensure compliance.
Experience working with and directing agencies and strategic vendors.
Proven performance in earlier role.

Nice To Haves

Master's degree preferred

Responsibilities

Contribute to the strategic development and tactical implementation of marketing programs designed to maintain brand awareness; contribute to the achievement of business objectives for assigned product(s).
Lead efforts on developing strategies and tactics for key areas based on brand (e.g., Professional/HCP, Patient/Caregiver/Consumer, Managed markets/Key accounts), as applicable.
Collaborate with sales teams to align on strategy and execution of brand plans, drive engagement and obtain appropriate input for marketing initiatives and strategies.
Deliver on expectations by contributing to/leading sales meetings and ensuring proper training, product knowledge & direction to the sales team.
Actively participate in the design, implementation and evaluation the marketing activities of assigned product(s) within a given product line.
Assist in reviewing marketing programs, monitoring performance progress and implementing changes to programs as needed.
Gain market insights and measure performance on brand initiatives and programs; Assist in the Key opinion leader (KOL) development.
Partner with internal stakeholders (e.g., managed markets, medical, regulatory), including market research & analytics to identify, implement & drive metrics.