Sr PM-T, CRM Communications

eBay•New York, NY

1d•$183,600 - $245,100•Hybrid

About The Position

This role is part of eBay’s Buying Conversion team and will lead the Buyer and Seller Initiated Offers CRM Communications portfolio. You will serve as the portfolio lead across strategy, roadmap, experimentation, execution, and measurable business impact for customer-facing communications that help buyers and sellers move through offer-based shopping moments. Offers are one of eBay’s most important marketplace conversion mechanics. These experiences span email, push notifications, in-app notifications, and emerging CRM channels. In this highly visible role, you will develop how eBay delivers the right offer, right message, and right timing to customers while balancing conversion growth, customer relevance, marketplace health, and notification fatigue. You will collaborate closely with Engineering, Build, Analytics, CRM, Data Science, and cross-functional product teams across the customer experience to improve the intelligence, quality, and efficiency of offer communications. This is a product role for someone who enjoys operating at the intersection of marketplace dynamics, customer psychology, lifecycle communications, experimentation, and technical systems. You will help define how Offers experiences should leverage customer intent, offer signals, personalization, trigger logic, contact strategy, recommendation inputs, and platform capabilities to drive better customer and business outcomes. If you are passionate about marketplace negotiation, customer-centric growth, and performance optimization, this is an outstanding opportunity. You can help build communications that guide customers to confidently take the next best action and influence how eBay’s offer-based conversion experiences evolve.

Requirements

7–9 years of product management experience, including experience in technical product management, growth product management, lifecycle/CRM communications, marketplace products, personalization, conversion optimization, or user behavior-based trigger systems.
Experience owning complex customer-facing product portfolios with measurable business outcomes, ideally in a marketplace, e-commerce, consumer technology, or large-scale digital platform environment.
Proven experience building or optimizing lifecycle communications across email, push, in-app, hub, or similar owned channels, including audience strategy, trigger logic, messaging, experimentation, and measurement.
Strong customer and product judgment, showing proficiency in grasping buyer and seller needs, customer fatigue, offer dynamics, urgency, marketplace incentives, and conversion trade-offs.
Solid understanding of AI/ML-powered product systems, with the ability to partner effectively with Data Science, Analytics, Recommendations, and Engineering teams on signal quality, model or rules-based decisioning, inputs and outputs, performance measurement, and governance.
A growth mindset and proven track record to lead complex cross-functional initiatives, communicate clearly with technical and non-technical partners, influence without authority, and turn ambiguity into actionable strategy and execution.

Responsibilities

Lead the Offers CRM Communications area, including vision, strategy, roadmap, experimentation, performance, and measurable business outcomes.
Build and deliver customer-facing CRM experiences across email, push notifications, in-app notifications, hub, and future owned-channel surfaces. These experiences support buyers and sellers navigating promotions and deal-based shopping interactions.
Lead roadmap planning and prioritization across multiple programs and features, balancing customer value, conversion impact, operational complexity, technical feasibility, marketplace dynamics, and long-term strategic value.
Partner with Engineering, data analysis, insight generation, CRM, Build, and partner product teams to improve offer signal quality, trigger logic, audience eligibility, ranking, suppression, frequency capping, send-time optimization, channel orchestration, and measurement.
Translate customer problems, marketplace opportunities, and portfolio priorities into clear product requirements, MVPs, experiments, and execution plans; create PRDs, manage dependencies, and drive execution from discovery to launch.
Lead and mentor PM partners, helping them increase their impact, sharpen product judgment, and deliver high-quality outcomes across the Offers roadmap.