Sr. Performance Marketing Manager

Parloa • New York, NY

4h • $130,000 - $170,000 • Hybrid

About The Position

We’re hiring a Senior Performance Marketer to scale and optimize our global acquisition engine during a critical phase of rapid growth. This is not a campaign execution role — this is an ownership role.
You will lead full-funnel performance strategy across paid channels, architect experimentation frameworks, and turn intent data into pipeline acceleration (6sense). You are deeply data-driven, exceptionally detail-oriented, and have a proven track record of driving fast, measurable growth in high-growth B2B SaaS or AI environments. You’ll play a key role in transforming performance marketing into a predictable, scalable revenue driver.

Requirements

• 6+ years in performance or growth marketing in a high-growth B2B SaaS or AI company
• Demonstrated success scaling the pipeline and revenue through paid acquisition
• trong hands-on experience with 6sense (or equivalent intent-based ABM platform)
• Proven track record of managing and scaling six-figure+ monthly budgets efficiently
• Highly data-driven with deep comfort in metrics, modeling, and performance analysis
• Extremely detail-oriented — able to spot inefficiencies others miss
• You should be growth-obsessed and experimentation-led, and comfortable operating in ambiguity and scaling processes
• High standards for execution and accountability

Responsibilities

• Own global paid acquisition strategy across search, social, display, retargeting, and emerging channels toward ICP accounts
• Drive pipeline growth, not just leads — align performance to revenue and sales outcomes
• Continuously optimize budget allocation based on ROI and pipeline contribution
• Leverage 6sense to drive account-based acquisition, intent-based targeting, and pipeline acceleration
• Design and execute rigorous A/B testing across creatives, landing pages, messaging, targeting, and bidding strategies
• Identify high-leverage growth opportunities and scale what works quickly
• Apply structured experimentation frameworks to unlock step-function growth
• Drive paid channels, including Google ads (search & display), paid social (LinkedIn, YouTube, Meta) and more.
• Collaborate closely with Sales, MarOps, Content, and Product Marketing to align targeting with ICP, personas, and vertical strategy
• Influence creative direction with performance insights (e.g., video vs. static, persona-led messaging)
• Act as a strategic thought partner to marketing leadership on growth investments

Benefits

• The opportunity to join a rapidly growing Conversational AI startup with offices in Berlin, New York, and Munich.
• Enjoy an immersive company onboarding experience, where you’ll have the chance to delve into the Parloa product and immerse yourself in our dynamic company culture.
• Hybrid work environment - we believe in hiring the best talent, no matter where they are based. However, we love to build real connections and want to welcome everyone in the office on certain days.
• Attractive compensation package with equity.
• Training and development budget which can be used for conferences and attending development courses to ensure continuous professional growth.
• Flexible working hours, Unlimited PTO and travel opportunities.
• Regular team events, game nights, and other social activities.
• A beautiful office with flair in the heart of NYC with all the conveniences, such as social area, snacks, and drinks.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed