Performance Marketing Manager

ShopBack

19h • Onsite

About The Position

ShopBack began in 2014 as a late-night spark of inspiration between Henry and Joel — not just to build a Cashback platform, but to reimagine how brands and consumers connect. As former advertisers, they understood the limitations of traditional marketing, and saw an opportunity to deliver more value on both sides. That idea quickly turned into action, and the first prototype was built over a weekend with the other co-founders. Today, ShopBack serves over 50 million users across 13 markets, partners with 20,000+ merchants, and powers over half a million transactions daily. We're building The World’s Most Rewarding Way to Shop — and looking for bold, driven individuals to join us.

We’re looking for a dynamic and experienced growth marketing expert to drive customer acquisition, growth, and campaigns. In this role, you’ll collaborate with local teams and regional stakeholders to achieve ambitious goals. If you’re a self-motivated and innovative marketer with exceptional people management skills, we’d love to hear from you!

Note: This role is based in Austin, Texas (HQ). Relocation support is provided.

Requirements

• Experience: 7 years in performance marketing strategy and team management, with a strong preference for backgrounds in eCommerce, payments, B2C marketing, social media, or start-ups.
• Proven Success: Demonstrated ability to design and execute impactful, creative marketing campaigns across diverse channels.
• Problem-Solver: A structured thinker who excels at breaking down complex challenges into actionable solutions.
• Data-Driven: Expertise in analyzing both quantitative and qualitative data to inform strategy, decision-making, and product development priorities.
• Business Acumen: Skilled in budget management, commercial decision-making, and performance reporting.
• Effective Communicator: Outstanding interpersonal and communication skills, with a talent for building relationships at all levels.
• Creative Vision: A knack for innovative thinking, both in campaign development and process improvement.
• AI Adoption: Demonstrated use of AI tools (e.g. ChatGPT) to develop new or improve workflows, enhance productivity, and drive efficiency at scale.

Responsibilities

• Own and Scale Growth Marketing Strategy: Create and implement high-ROI strategies to drive user acquisition, growth, and retention across channels like CRM, social media, partnerships, digital marketing, content, and influencers.
• Drive Sustainable Demand Growth: Oversee user development funnels for existing and new business initiatives, ensuring consistent growth.
• Turn Data into Competitive Edge: Analyse and optimise data and reports to derive actionable insights, present impactful analyses, and recommend key initiatives for optimization.
• Champion Performance & Accountability: Monitor and evaluate campaign outcomes, providing detailed performance reports and insights to stakeholders.
• Own Marketing Budget & ROI: Oversee marketing budgets, ensure accurate ROI forecasting, and allocate investments strategically.

Benefits

• ShopBack offers competitive salaries in addition to health and wellness focused benefits including medical, dental, and vision benefits
• 401(k) with company match
• an Employee Stock Option Plan
• Maternity and Parental leave
• Paid Time Off
• Additional Time Off Policy
• Company Holidays
• employee-focused engagement and development programs, including Individual Development Fund and company-sponsored events.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed