Sr. Marketing Coordinator

PrescriberPoint

2d • $75 - $90 • Remote

About The Position

We're looking for a Senior Marketing Coordinator to own hands-on execution of direct marketing campaigns for PrescriberPoint's digital agency. You'll work across email, SMS, and digital channels to help healthcare providers connect with the tools and resources they need to support their patients.
This role reports to our Marketing Manager and focuses on tactical execution: building campaigns in HubSpot, maintaining list hygiene, coordinating assets, and ensuring every deployment meets our quality standards. You'll also provide operational support across marketing and customer success functions, including compliance submission coordination.
We're looking for someone with 3+ years of experience who can hit the ground running — not an entry-level role. The right candidate is detail-obsessed, comfortable with marketing technology, and already using AI tools to work smarter. You'll be part of a lean team where precision matters and your work directly impacts campaign performance.

Requirements

• 3-4 years of experience in marketing, communications, or related field
• Hands-on experience with HubSpot specifically (campaigns, workflows, list management)
• Demonstrated use of AI tools to automate or accelerate work (Claude, ChatGPT, or similar) — we want someone who already thinks this way, not someone we need to convince
• Familiarity with social media platforms and digital campaign fundamentals
• Strong attention to detail with ability to QA your own work before it goes live
• Comfortable managing multiple campaigns and deadlines simultaneously
• Proficiency with data: can work with spreadsheets, build audience segments, and interpret performance metrics
• Clear written communication skills
• An amity for a small team/start up ethos
• Takes ownership of execution without needing constant direction
• Asks clarifying questions upfront rather than making assumptions
• Flags problems early with potential solutions, not just issues
• Treats deadlines as commitments, communicates proactively if timelines shift
• Receptive to feedback and iterates quickly
• Adaptable and flexible mindset is a must

Nice To Haves

• Experience in startups and working in small teams
• Exposure to paid social (Meta, LinkedIn) or programmatic display campaigns
• Understanding of pharmaceutical marketing regulations (FDA/OPDP) or healthcare marketing experience
• Familiarity with Google Analytics or similar analytics platforms
• Experience with A/B testing methodology and optimization

Responsibilities

• Build and deploy email campaigns in HubSpot from approved briefs and templates
• Set up audience segments, personalization tokens, and dynamic content
• Execute A/B tests on subject lines, send times, and content variations
• Configure automated workflows and triggered messaging sequences
• Coordinate SMS campaign deployment following compliance requirements
• Traffic creative assets between design, compliance, and deployment
• Maintain email list hygiene: manage bounces, unsubscribes, and engagement-based suppression
• Validate contact data and flag quality issues before campaign deployment
• Build and QA audience segments based on targeting criteria
• Monitor deliverability metrics and troubleshoot issues
• Support CRM data integrity through regular audits and cleanup
• Pull campaign performance data and format reports for team review
• Track metrics against benchmarks (open rates, CTR, conversions)
• Document test results and maintain optimization learnings
• Flag underperforming campaigns and surface potential causes
• Maintain campaign calendar and track deployment timelines
• Coordinate with creative team on asset requests and deadlines
• Document workflows and update process guides as systems evolve
• Support social and display campaigns
• Provide operational support to cross-functional teams as needed, including submission coordination for compliance workflows

Benefits

• 401(k) w/matching
• all kinds of insurance (including matching HSA and pets!)
• commute from your kitchen
• Open PTO (which leaders use!)
• remote stipend
• yearly education budget
• working with some of the smartest yet humblest and respectful people in the business

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed