Sr. Manager, Finance – Marketing

The Subway HR Team•Miami, FL

2d•$139,100 - $173,900•Onsite

About The Position

This position serves as the primary Finance business partner to Subway’s Marketing and Field Activation Fund (FAF) organizations. The Sr. Manager, Finance – Marketing is responsible for managing the end-to-end financial planning, analysis, and reporting for Marketing’s global spend portfolio — including media, agency fees, digital/social, and consumer promotions. The role leads the annual budgeting and forecasting process for Marketing, provides in-depth ROMI and campaign performance analysis, and ensures strong governance over FAF fund accounting and reporting. This role manages a small Finance team and requires an influential communicator capable of translating complex financial data into actionable insights for senior leadership.

Requirements

Bachelor’s degree in Finance, Accounting, Economics, or a related business field; MBA or advanced degree preferred.
5–8+ years of relevant FP&A or finance business partnering experience, with 2+ years of people management experience.
Proven track record in financial analysis and reporting, with experience supporting a Marketing, brand, or consumer-facing business unit.
Demonstrated ability to manage and develop direct reports; experience leading a small team in a collaborative environment.
Strong knowledge of marketing finance concepts — including media spend management, agency billing structures, ROMI measurement, and consumer promotion accounting.
Experience with FP&A tools and advanced Microsoft Excel and PowerPoint skills; strong preference for expertise in OneStream, Alteryx, Tableau, SQL, and VBA.
Understanding of GAAP, accrual accounting, and internal controls as they relate to Marketing expenditures and cooperative fund compliance.
Exceptional communication and presentation skills; proven ability to synthesize complex financial information into executive-ready narratives.
Highly organized and detail-oriented; capable of managing multiple priorities in a fast-paced, deadline-driven environment.
Ability to manage stakeholders and communicate effectively across Finance and Marketing teams.

Nice To Haves

Experience in a Food & Beverage or QSR setting is an added advantage.
Experience with FAF or cooperative advertising fund management is a strong plus.

Responsibilities

Lead the end-to-end annual budgeting and quarterly/monthly forecasting process for the Marketing organization, including global media, agency, digital/social, consumer promotions, and FAF-funded spend; ensure alignment with overall corporate financial targets.
Deliver monthly variance analysis and management reporting comparing Marketing actual spend to budget/forecast; identify drivers of variance and provide clear commentary and recommendations to senior leadership.
Oversee Field Activation Fund (FAF) financial management — including fund accounting, accruals, reconciliations, and reporting — ensuring transparency and governance of FAF receipts, commitments, and disbursements across all markets.
Partner with Marketing leadership and agency/media teams to develop ROMI frameworks; track campaign-level performance, analyze spend efficiency, and provide actionable insights to optimize channel allocation.
Build and maintain Marketing finance dashboards and reporting tools (OneStream, Alteryx, Tableau) to enable self-service analytics and improve visibility into spend performance.
Manage and develop a small Finance team supporting Marketing; set performance objectives, provide coaching and development, and foster a high-performance culture of accuracy and continuous improvement.
Additional responsibilities may apply due to country, location, or department differences.