Sr. Manager / Director, Energy Storage System Product & Strategic Marketing

QuantumScape CorporationSan Jose, CA
$185,700 - $260,030Onsite

About The Position

QuantumScape is seeking a market-savvy, technically grounded, and strategically bold individual contributor to own product and strategic marketing for energy storage systems targeting the data center industry. This role sits at the intersection of deep technical understanding, market intelligence, customer intimacy, and commercial strategy. The position requires high autonomy and ownership, with the expectation to move fast, operate independently, build external relationships, and produce executive-ready deliverables without direct reports. The individual will be responsible for representing the voice of the market internally and the company's voice externally, shaping the competitive conversation around QuantumScape's disruptive battery technology.

Requirements

  • Bachelor's degree in Electrical Engineering, Mechanical Engineering, Materials Science, Chemistry, or related technical field.
  • 10+ years of experience in product marketing, strategic marketing, or technical marketing in energy storage, power systems, data center infrastructure, or adjacent hardware/technology sectors.
  • Deep understanding of data center power architecture (legacy and emerging).
  • Demonstrated ability to conduct and interpret credible market analysis (TAM/SAM modeling, customer segmentation, technology adoption frameworks, competitive positioning).
  • Strong product positioning and value articulation skills.
  • Direct experience engaging hyperscale or large enterprise data center customers.
  • Familiarity with the power system integration ecosystem.
  • Experience building and presenting TCO and business case models for infrastructure technology purchases.
  • Exceptional communication and presentation skills.
  • Comfort with ambiguity and a builder's mentality.

Nice To Haves

  • Background in battery technology, semiconductors, or energy storage systems.
  • Experience with OCP, SNIA, IEEE, or Uptime Institute standards and community engagement.
  • Prior experience at a deep-tech hardware startup, energy storage company, or power electronics firm bringing a new technology to market.
  • Familiarity with data center sustainability metrics.
  • Experience in analyst relations.
  • MBA or equivalent advanced degree is a plus.
  • Master's degree or MBA preferred.

Responsibilities

  • Define and own the product marketing strategy for QuantumScape's solid-state battery technology in data center energy storage applications, including UPS replacement, rack-level BESS, facility-scale backup, and renewable integration buffers.
  • Develop compelling, technically credible product positioning and value propositions tailored to distinct customer segments: hyperscalers, colocation operators, edge data center operators, and power system integrators.
  • Translate QuantumScape's technology advantages (energy density, thermal safety, charge rate, cycle life) into quantified customer value metrics (e.g., $/kWh TCO, $/rack-U saved, risk reduction vs. Li-ion thermal runaway, PUE impact, sustainability/carbon metrics).
  • Work cross-functionally with engineering, product management, and business development to align roadmap priorities with market requirements and customer feedback.
  • Own the product narrative by creating and maintaining messaging frameworks, pitch decks, white papers, application briefs, and technical marketing collateral.
  • Build and maintain a rigorous view of the data center energy storage market, including TAM/SAM/SOM sizing, growth rates, technology adoption curves, and buying behavior.
  • Apply market analysis methodologies (primary and secondary research, proprietary modeling) to drive strategy.
  • Monitor and analyze the competitive landscape across various battery chemistries and system vendors.
  • Identify whitespace opportunities where QuantumScape's technology is uniquely differentiated.
  • Track regulatory, policy, and safety developments affecting data center energy systems and translate implications into product and go-to-market decisions.
  • Develop and maintain competitive battlecards, positioning maps, and objection-handling frameworks.
  • Conduct scenario analysis across competing chemistries and system architectures, including TCO modeling, fire risk, space-density tradeoffs, and sustainability profiles.
  • Proactively identify inflection points in the competitive environment and update strategy accordingly.
  • Lead strategic engagement with key customer segments, including hyperscalers and power system companies.
  • Serve as the primary technical-commercial interface with customers during early-stage engagement.
  • Develop and execute a market seeding strategy through industry conferences, analyst briefings, and thought leadership publications.
  • Build relationships with key influencers in the data center power ecosystem.
  • Partner with business development and sales leadership to develop go-to-market playbooks for data center customer acquisition.
  • Define and track marketing KPIs, including pipeline influenced, market awareness, competitive win rates, customer engagement quality, and content performance.
  • Manage relationships with external research firms, marketing agencies, and event partners.

Benefits

  • Annual bonus
  • Generous RSU/Equity package
  • Employee paid health care
  • Employee Stock Purchase Plan (ESPP)
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