Sr Manager Customer Accounts- Farm & Feed, Pet Distribution

PetAg, Inc.•Hampshire, IL

4d•$118,656 - $177,984•Hybrid

About The Position

The Sr. Manager, Customer Accounts – Farm + Distribution will play a pivotal role in shaping and executing Pet AG's sales strategy by leading a team of managers responsible for delivering sales growth across strategic retailers in the assigned business channel. This role requires a dynamic and results-driven leader with a deep understanding of the Farm and Feed + Pet Distribution. Success will be achieved through hands-on leadership with strategic accounts, ensuring the team meets revenue goals, builds strong customer relationships, and delivers exceptional execution across all assigned retail channels. The ideal candidate brings a proven track record of driving revenue growth in consumer goods or pet industry sales, a passion for developing high-performing teams, and the strategic acumen to identify and capitalize on opportunities that strengthen Pet AG's presence across key retail partners.

Requirements

Bachelor’s degree in Sales, Management, Business, or a related field, or an equivalent combination of education and relevant experience.
5-7 years of progressive sales experience within the Animal Health, Pet, CPG, or related industry.
Minimum of 1 year of headquarters (HQ) responsibility supporting Strategic Farm and Feed Accounts
Deep understanding of customers and competitors in the Farm and Feed channel, including a strong grasp of retailer priorities, shopper behavior, category trends, and competitive dynamics that inform strategic account planning and drive sustainable revenue growth.
Demonstrated experience partnering with marketing teams to develop and execute digital marketing strategies across assigned retail accounts, including e-commerce optimization, digital shelf management, paid media, and retailer-specific digital advertising programs that drive traffic, conversion, and incremental revenue growth.
Demonstrated success leading, coaching, and developing high-performing sales teams, with a proven ability to drive revenue growth and achieve targets across complex international distributor and retail accounts. 2-3 years of people leadership preferred.
Highly developed customer service skills with a proven ability to build, maintain, and grow strong client relationships.
Results-oriented self‑starter with a solution-focused mindset and the ability to operate independently.
Strong verbal and written communication skills, including storytelling and executive-level presentation capabilities.
Proficiency in syndicated data platforms such as Nielsen or IRI/Circana, with the ability to analyze market trends, track competitive performance, and translate data insights into actionable sales strategies that drive growth.
Demonstrated ability to prioritize, plan, and organize daily, weekly, and monthly territory activities, including travel.
Strong proficiency in Microsoft Office applications, including Excel, PowerPoint, Word, and Outlook.
Willingness and ability to travel extensively, with expected travel ranging from 40%–70%.

Responsibilities

Build and maintain strong, consultative relationships with key stakeholders at strategic retail accounts, serving as a trusted senior partner and brand ambassador for Pet AG.
Develop and implement strategic sales plans that identify growth opportunities, expand market presence, and strengthen partnerships.
Drive achievement of annual revenue goals across a portfolio of accounts, holding the team accountable to established sales targets and performance metrics.
Provide actionable market insights to Sales and Marketing teams regarding competitive activity, customer trends, and evolving market conditions.
Serve as a senior point of escalation for complex customer issues, collaborating cross-functionally with customer service, logistics, finance, and operations to ensure timely and effective resolution.
Monitor and analyze team and account performance data, leveraging insights to identify trends, adjust strategies, and optimize sales activities across markets.
Effectively collaborates closely with internal cross-functional teams including marketing, customer service, supply chain, and product development to ensure the team has the resources and support needed to execute against strategic account goals.
Manage annual sales forecasts at the account and product level by utilizing historical sales data, current trends, and performance indicators.
Develop and Deliver Go-to-Market Plans that demonstrate strong business acumen and the ability to influence and align stakeholders across the organization.
Plan, Deploy, and manage trade and promotional resources to deliver measurable results and strong ROI in alignment with the approved business plan.
Act as an ownership mindset and accountability for results.
Follow all company safety policies and procedures.
Participate in required safety training.
Report unsafe conditions, near misses, and incidents promptly.