Sr Manager, Creative - Orange Apron Media

Home DepotSummit, NJ
Onsite

About The Position

The Senior Manager of Creative, Orange Apron Media (OAM) is a visionary and results-driven leader responsible for overseeing a team of managers and creatives to deliver innovative, insight-led work that drives measurable business impact for OAM and suppliers. This role ensures The Home Depot’s creative outputs are elevated, cohesive, and performance-driven across every channel and customer touchpoint—shaping campaign strategies, guiding work from concept through production, and ensuring alignment to brand standards and shared business objectives with suppliers. In addition to setting the creative vision, this leader partners closely with senior stakeholders, creative team members & supplier partners to integrate data, insights, and test-and-learn approaches into the creative process. They manage budgets, schedules, and resources to deliver campaigns on time and on budget, foster a collaborative and engaging team culture, and develop the next generation of creative leaders while continuously improving processes as the team scales.

Requirements

  • Must be 18 years of age or older
  • Must be legally permitted to work in the United States
  • Working knowledge of Microsoft Office Suite and Adobe Creative Suite
  • Demonstrated ability to collaborate and work effectively with cross-functional teams and supplier partners
  • Demonstrated project management skills
  • Ability to convey complex or technical ideas and processes in easy-to-understand terms to diverse audiences
  • Excellent written and verbal communication skills
  • 8–10+ years in creative leadership roles, including managing other creative leaders.
  • Proven track record of delivering high-impact, multichannel campaigns from strategy through execution.
  • Strong background in art direction, content strategy, and performance-driven creative.
  • Experience managing budgets, schedules, and resource allocation in a complex organization.
  • Familiarity with campaign activation, measurement, reporting, and DCO strategies/platforms.
  • Exceptional communication and stakeholder management skills, including agency and vendor relationship management.

Nice To Haves

  • The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job
  • 2 years of preferred leadership experience

Responsibilities

  • Serve as the senior creative point of contact for senior stakeholders, translating business objectives into actionable creative frameworks.
  • Collaborate across marketing, merchandising, UX, media, and operations to ensure cohesive, cross-channel execution.
  • Approve and guide creative briefs and content matrices, ensuring they integrate prior performance learnings, media strategy, audience insights, and test variables.
  • Partner with measurement and analytics teams to ensure creative is optimized for performance and can be iterated based on results.
  • Leverage relationships with external creative partners and platform experts to infuse briefs with new opportunities and best practices.
  • Oversee resource allocation, budgeting, and scheduling for all creative execution.
  • Approve creative asset plans and adjust as needed to meet shifting priorities while maintaining budget discipline.
  • Manage external agency and vendor budgets to ensure cost efficiency without sacrificing quality.
  • Oversee creative vision and execution across multiple portfolios, ensuring work is strategically grounded, visually elevated, and customer-centered.
  • Guide concept development, visual storytelling, and campaign execution across traditional, digital, and emerging platforms.
  • Provide oversight during all production phases, including pre-production deliverables, on-set direction, and post-production review.
  • Champion innovative formats, DCO applications, and performance-informed creative approaches.
  • Partner with internal creative teams, external agencies, vendors, and platform partners to ensure creative solutions are scalable, innovative, and on-brand.
  • Lead process optimization initiatives to reduce friction, improve speed-to-market, and enhance creative quality.
  • Establish and evolve creative development standards, ensuring documentation and adoption across teams and external partners.
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