Sr. Integrated Program Manager

Palo Alto Networks
1d$138,000 - $222,000

About The Position

We are looking for a master weaver to serve as our Senior Integrated Program Manager. This is a high-visibility role for a 10-year veteran who can translate complex business objectives into a seamless, high-fidelity narrative. You are the connective tissue between Brand and Demand, ensuring our story is told consistently across every stage of the buyer journey — from global awareness to field-level conversion.

Requirements

  • Bachelor's degree with 12 years of experience or Master's degree with 8 years of experience.
  • Extensive background in integrated marketing, with 5+ years dedicated to B2B campaign orchestration at scale.
  • Expertise in navigating long, complex sales cycles and multi-stakeholder buying committees, preferably in SaaS or Cybersecurity.
  • Mastery of the B2B marketing funnel and the ability to bridge high-level brand equity with aggressive demand generation.
  • Proven ability to build Global-First programs that are modular enough for local adaptation.
  • Deep understanding of how paid, earned, and owned channels amplify a narrative.
  • Natural ability to influence and guide cross-functional teams toward high-pressure deadlines.

Nice To Haves

  • Working knowledge of Multi-Touch Attribution (MTA) and Mixed Media Models to prove campaign impact and optimize investment.

Responsibilities

  • Architect sophisticated, end-to-end programs that move entire Buying Groups through the funnel, mapping every touchpoint from awareness to sales enablement.
  • Bridge brand equity and demand generation to accelerate pipeline and business outcomes.
  • Partner with Sales, Product, and Business Units to own the complete campaign lifecycle, from inception to execution.
  • Build 'Campaign-in-a-Box' modular frameworks for regional teams (NAMS, LATAM, EMEA, JAPAC) to execute with speed and consistency.
  • Define and protect the core strategic logic that binds every campaign into a consistent customer experience across all global channels.
  • Influence journey-specific content strategy by leveraging a deep understanding of media landscapes.
  • Partner with brand teams and agencies to co-author high-impact creative briefs and assets.
  • Synthesize complex strategies into high-fidelity executive showcases to secure stakeholder buy-in.
  • Review program health and Multi-Touch Attribution (MTA) signals, translating performance data into tangible content pivots and creative refreshes.
  • Balance big-picture thinking with an execution mindset, managing high-stakes workstreams and cross-functional teams.
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