Sr. Integrated Marketing Manager, Customer Lifecycle
About The Position
SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. We foster a collaborative and inclusive work environment where innovation and continuous improvement are highly valued. Join SPS Commerce and be part of a dynamic team that's transforming the global retail supply chain! Position Summary: Marketing at SPS Commerce is evolving — and this is your chance to be part of something big. As our business scales and our global reach expands, we’re building a marketing organization that does more than create awareness — we drive demand, deepen relationships, and deliver measurable impact across every stage of the customer journey. We’ve reimagined how we work, combining functional expertise with deep customer insight. Our team is structured around key areas like Brand, Demand Generation, Product Marketing, and Customer Marketing, and we collaborate through cross-functional pods focused on distinct customer segments — from Retailers and Suppliers to Revenue Recovery & Analytics and Core. As a Sr. Integrated Marketing Manager, Customer Lifecycle you’ll focus on engaging and growing our existing customer base. In this role, you’ll design and execute programs that help customers realize value from SPS solutions, strengthen long-term relationships, and identify opportunities for upsell and cross-sell. You’ll work closely with Product Marketing, Customer Success, Sales, and Revenue teams to create lifecycle programs that guide customers through key moments in their journey — from onboarding and adoption to retention and expansion. This role is ideal for someone who enjoys combining data, customer insight, and creative execution to build marketing programs that drive measurable business impact.
Requirements
- Bachelor’s degree and 5+ years of related experience in marketing, customer marketing, lifecycle marketing, or a similar role
- Experience developing and executing marketing campaigns that drive engagement and measurable outcomes
- Strong project management skills with the ability to manage multiple priorities and stakeholders
- Experience using customer data, segmentation, and behavioral insights to inform marketing strategies
- Ability to collaborate cross-functionally with teams including Product Marketing, Sales, and Customer Success
- Motivated self-starter who thrives in a fast-paced and evolving environment
- Strong analytical and problem-solving skills
Nice To Haves
- Experience in SaaS is a plus
- Experience with tools such as Salesforce, WordPress, or marketing automation platforms like Pardot
- Broad marketing knowledge with the ability to connect strategy and execution across channels
Responsibilities
- Develop and execute lifecycle marketing programs that engage customers across key stages including onboarding, adoption, retention, and expansion
- Build targeted, multi-channel campaigns using tools such as email, marketing automation, and digital channels to drive customer engagement
- Partner closely with Customer Success, Sales, and Product Marketing teams to support adoption and identify opportunities for cross-sell and upsell
- Leverage customer insights, segmentation, and behavioral data to deliver relevant messaging and personalized experiences
- Monitor and analyze program performance to identify opportunities to improve engagement, retention, and revenue impact
- Develop nurture programs and customer communications that reinforce product value and highlight new capabilities
- Continuously test, optimize, and improve lifecycle campaigns to enhance the overall customer journey
Benefits
- SPS Commerce offers a comprehensive package of benefits including health, dental, vision, disability and life insurance, paid time-off, 401(k), health
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
