Sr. Director Product Marketing-Government

Thomson ReutersFrisco, TX
$137,200 - $254,800Hybrid

About The Position

The Sr. Director, Product Marketing – Government will lead our Government Risk & Fraud client segment by identifying the needs and pain points attributable to Local, State & Federal agencies and championing software, data and public records technology solutions to most effectively meet those needs. In addition, this role will work with the Corporate segment on identifying the needs and use cases for the Risk and Fraud markets in the Financial and Non-Financial sectors. The Sr. Director looks to refine and build on existing customer value propositions for the government and corporate market and work with customers and internal stakeholders to identify, size and prioritize the most promising growth opportunities.

Requirements

  • 8+ years of experience (Legal and/or Risk, Fraud, or Investigative experience preferred).
  • Bachelor’s degree in business or related major required; JD, MBA or a higher-level advanced degree preferred.
  • Experience successfully leading cross-functional teams to develop and execute go-to-market strategies and multi-channel marketing programs.
  • Proven ability to work effectively with imperfect data and synthesize and communicate insights from quantitative and qualitative data from disparate sources.
  • Strong collaborator with proven ability to partner with sales, marketing and product teams and willingness/desire to dedicate time to the customer.
  • Skilled at conflict resolution and problem-solving to achieve win-win outcomes.
  • Self-starter with demonstrated ability to thrive in an agile and ambiguous environment where paths and processes must often be forged rather than simply taken or followed.

Nice To Haves

  • Strong customer knowledge in the government market is desirable.
  • Experience working in customer journey mapping and with customer persona value propositions.
  • Positive attitude, adaptable to change.

Responsibilities

  • Lead a team of product marketing managers and associate managers to deliver target financial outcomes and strategy objectives for our Risk & Fraud software, data and public records offerings.
  • Ensure all channels can clearly articulate value prop and competitive positioning of each proposition.
  • Clearly prioritize and articulate the path for growth and expansion of propositions including cross-sell, upsell opportunities.
  • Partner with our channel enablement team to develop the roadmap for all Government GTM activities, including content for proposition specific sales pitch decks, collateral sell-sheets, webinar content and material for sales training.
  • Serve as the voice of the customer and interpret and translate the needs of the customer into compelling value propositions, working with product management, demand generation and internal marketing stakeholders.
  • Continuously collaborate with Sales to adjust strategies and focus areas based on changing market realities and performance.
  • Provide market facing thought leadership.
  • Be responsible for developing talent within the department.

Benefits

  • Hybrid Work Model
  • Flex My Way policies
  • Work from anywhere for up to 8 weeks per year
  • Career Development and Growth opportunities
  • Grow My Way programming
  • Skills-first approach
  • Comprehensive benefit plans
  • Flexible vacation
  • Two company-wide Mental Health Days off
  • Access to the Headspace app
  • Retirement savings
  • Tuition reimbursement
  • Employee incentive programs
  • Resources for mental, physical, and financial wellbeing
  • Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance
  • Two paid volunteer days off annually
  • Opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives
  • Market competitive health, dental, vision, disability, and life insurance programs
  • Competitive 401k plan with company match
  • Competitive vacation, sick and safe paid time off
  • Paid holidays (including two company mental health days off)
  • Parental leave
  • Sabbatical leave
  • Optional hospital, accident and sickness insurance paid 100% by the employee
  • Optional life and AD&D insurance paid 100% by the employee
  • Flexible Spending and Health Savings Accounts
  • Fitness reimbursement
  • Access to Employee Assistance Program
  • Group Legal Identity Theft Protection benefit paid 100% by employee
  • Access to 529 Plan
  • Commuter benefits
  • Adoption & Surrogacy Assistance
  • Access to Employee Stock Purchase Plan
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