Sr. Designer, Direct to Consumer (DTC), Global Creative

SharkNinjaNew York, NY
$99,000 - $121,000Onsite

About The Position

SharkNinja is seeking a Senior Designer to join their New Product Development (NPD) & Optimization team. This role will focus on creating high-impact digital creative for Shark and Ninja's Direct to Consumer (DTC) channels. The designer will be responsible for creating always-on creative, landing pages, and conversion-optimized assets that support product launches online, ensuring a balance between brand integrity and performance. This is a key contributor role within a fast-paced creative team, producing work that consumers interact with daily.

Requirements

  • 5+ years of experience in digital design, ideally in an in-house DTC, e-commerce, or digital agency setting
  • Strong portfolio demonstrating e-commerce creative, product pages, landing pages, digital wrappers, and campaign assets
  • Familiar with producing AI Generative Creative using node-based systems: Flora, Weavy
  • Proficiency using Open AI or Claude
  • High proficiency in Figma; working knowledge of Adobe Creative Suite
  • Excellent eye for typography, layout, and visual hierarchy, with the ability to work within a design system
  • Ability to move quickly without sacrificing craft
  • Strong communication and collaboration skills

Nice To Haves

  • Experience designing for conversion-driven environments (A/B testing, performance creative) is a plus
  • Experience with consumer electronics, beauty, or lifestyle products preferred

Responsibilities

  • Design and produce digital creative assets, including product wrappers (visual stories), landing pages, email templates, and on-site modules, for Shark and Ninja DTC channels
  • Collaborate closely with the ACD and Creative Director to execute on seasonal launches and evergreen campaign creative
  • Develop creative that balances brand storytelling with conversion goals across the funnel
  • Partner with marketing and product teams to translate briefs into polished, production-ready creative
  • Support A/B testing efforts by designing variants and contributing to creative hypotheses
  • Maintain and apply brand and design system standards consistently across all outputs
  • Manage your own project workflow across multiple concurrent workstreams
  • Contribute to creative reviews with clear rationale and an openness to feedback

Benefits

  • medical insurance
  • dental insurance
  • vision insurance
  • flexible spending accounts
  • health savings accounts (HSA) with company contribution
  • 401(k) retirement plan with matching
  • employee stock purchase program
  • life insurance
  • AD&D
  • short-term disability insurance
  • long-term disability insurance
  • generous paid time off
  • company holidays
  • parental leave
  • identity theft protection
  • pet insurance
  • pre-paid legal insurance
  • back-up child and eldercare days
  • product discounts
  • referral bonus program
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