Sr. Demand Generation Manager

Matik • San Francisco, CA

15h • Remote

About The Position

Matik Mission: Transforming the way people work by automating the generation of repetitive data-driven narratives Matik Values: Our core values guide the way we interact with each other and are the foundation for how we execute on our mission and vision. Customer First - we don’t want to just build products that we like, but rather our customers find extremely valuable. This doesn’t mean we compromise our other values or build whatever a customer wants. Lastly, the security of our customer’s data is very important to us and we want to ensure our decision making keeps this in mind. Trust and Transparency - at the core of every relationship is Trust. It is imperative that we gain and maintain the trust of our colleagues, customers, and investors by being honest, transparent, and ethical. Quality - everything we do should personify quality. Whether it is building out new features or putting together a marketing campaign, we should all strive to hit a certain standard of quality that customers are expecting. Compassion - we all come from different backgrounds and perspectives. As such, we should all actively strive to understand these perspectives without bias or judgment. Role Description Matik is looking for a Sr. Demand Gen Manager to scale Matik’s demand generation function. Reporting to the Head of Marketing, you’ll be the architect of how we create, capture, and convert demand - scaling programs, infrastructure, and playbooks that grow marketing’s pipeline engine. This is a high ownership role for someone who can think strategically and execute efficiently.

Requirements

• 7+ years of demand generation or digital marketing, owning and driving results across multiple channels
• Experience working in B2B space and generating demand for enterprise products
• Experience operating in a fast-paced, high-growth environment where priorities shift and scrappiness is an asset
• Strong analytical skills, and proven track record in making data-driven decisions to continually optimize performance and determine future investments
• Experience managing Hubspot as a core marketing ops tool

Responsibilities

• Own the strategy and manage the day-to-day execution of our full-funnel marketing campaigns, with direct responsibility for driving inbound meetings and pipeline
• Design multi-touch customer journeys, and execute the programs that nurture leads down the journey from prospect to customer
• Plan and manage paid media programs, including owning budget allocation, performance optimization, and ROI reporting
• Partner with content to develop high-converting assets and scale distribution across paid, organic, and owned channels
• Partner closely with the SDR team to align on lead quality, optimize handoff processes, and ensure marketing-sourced pipeline converts
• Build and execute ABM programs targeting key accounts in collaboration with the SDR team
• Own conversion funnel reporting and analytics - identifying the biggest optimization opportunities and implementing strategies to act on them
• Lead A/B testing strategies and execution across all channels

Benefits

• The opportunity to evolve and grow a proven solution to a real problem
• A fully remote working environment with flexible working hours
• Great environment for collaboration and growth
• Amazing benefits - 100% paid coverage (medical, dental, and vision) for employees
• Stipends for home internet and wellness
• Reimbursements for home office equipment and learning & development
• Brand new Mac laptop
• Unlimited PTO, plus every other Friday off during the Summer
• Company-paid lunches every Friday :)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed