Sr Creative Services Producer, KSTU

KSHB / KMCI / The EW Scripps Company • Salt Lake City, UT

1d • Onsite

About The Position

Are you a creative storyteller ready to shape the visual identity of Utah's leading news station? KSTU is seeking a Senior Commercial Producer who will lead the development and execution of compelling promotional campaigns across all platforms. This role offers the opportunity to drive strategic branding initiatives while collaborating with news, sales, and leadership teams to expand viewership and strengthen community connections.

Requirements

• Bachelor's degree in mass communications, marketing, communications or related field
• 5-8 years of professional broadcast marketing/promotion/creative services experience required
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits

Nice To Haves

• Proficient in post-production editing suites
• Knowledge of shooting video with various cameras
• Must be able to interpret research and write compelling promotional copy to recruit and retain viewership.
• Must also be able to write copy for clients to generate product/service sales
• Must have excellent communication skills and be able to work well with others
• Must demonstrate openness and capacity to seek new opportunities and adopt new ways of doing things
• Ability to work well under tight deadlines, prioritize, and multi-task
• Strong ability to write conversationally
• Must have direct knowledge and hands-on experience with social media platforms
• Demonstrated ability to strive for results while maintaining good relations with internal and external customers
• Must have outstanding skills in time management and setting priorities
• Must be able to function effectively in a fast-paced, high-energy environment
• Must be deadline oriented

Responsibilities

• Function as the key producer of station/network image campaigns, investigative promos, and sales/community initiatives. This includes the development of the concept, copywriting, shooting, and spot production.
• Conceptualize, write, shoot, and edit promos including daily topicals, images, programming, web, and special projects to help expand viewership and ratings.
• Serve as lead producer on promo production, including working with other staff to develop and execute promotion for all digital platforms.
• Attend news and sales meetings as needed to discuss campaign direction and implementation.
• Interpret research projects to maximize our message and target specific viewer demographics and key strategic goals in all promotion/marketing.
• Serve as a key liaison between news and sales to create a positive, effective relationship between departments.
• Write and produce on-air promotions, proof of performance, and sales sponsorship spots for broadcast, web, and social media channels.
• Work closely with news/sales team, producers, and leadership staff on social media development and promotional script ideas.
• Shoot video elements for news, programming, and social media spots using the latest HD equipment and techniques.
• Design and create motion and still graphics for on-air, web, and print.

Benefits

• The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating connection.
• As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets.
• Scripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff.
• Scripps is the nation’s largest holder of broadcast spectrum.
• Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach of up to 100% of TV households.
• Founded in 1878, Scripps is the steward of the Scripps National Spelling Bee, and its longtime motto is: “Give light and the people will find their own way.”
• As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law.
• Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior