Sr. Content Strategy Manager
About The Position
We seek to move the world forward through innovative thinking. Woolpert is an award-winning, global leader in architecture, engineering, and geospatial services. We blend design excellence with cutting-edge technology to deliver exceptional client value. Our team is passionate about their work and committed to building the next generation of industry leaders, and as a certified Great Place to Work®, Woolpert embraces progress and innovation to create limitless opportunities for career growth. JOB SUMMARY: The Senior Content Strategy Manager is a strategic, high-impact individual contributor responsible for defining what Woolpert says, how it says it, and how content connects to business growth. This role leads the development and execution of an enterprise content strategy that strengthens market narrative, elevates executive visibility, and supports industry go-to-market (GTM) priorities. This position translates Woolpert’s technical expertise, client impact, and insights into compelling thought leadership and strategic content that drives brand authority and engagement. As part of Corporate Communications, the Senior Content Strategy Manager partners closely with Subject Matter Experts, Industry Marketing, Product Marketing, Digital, and regional teams to ensure content is aligned, differentiated, and effectively leveraged across channels. Please know that a portfolio or example of your work will be requested if you advance in the interview process. We are unable to provide visa sponsorship for this position. Applicants must already possess work authorization in the country the job is located.
Requirements
- 10+ years in content strategy, marketing, or communications
- Experience with enterprise content strategy and executive thought leadership
- Expertise in content strategy and storytelling
- Strong writing and executive communication skills
- Ability to translate technical content into clear, compelling, customer-focused narratives
- Understanding of brand strategy, positioning, and messaging frameworks
- Experience developing thought leadership and value-driven content
- SEO and digital content optimization understanding
- Ability to influence without authority
- Strong project management
Nice To Haves
- AEC or professional services
- Global marketing experience
- Content or digital marketing certifications
- Marketing analytics familiarity
- GTM and demand generation knowledge
Responsibilities
- Develop and own enterprise content strategy aligned to business priorities and industry GTM plans
- Define and operationalize core thought leadership themes across Woolpert’s markets
- Establish content priorities, governance, and planning processes
- Ensure alignment of content across regions, industries, and channels
- Translate technical expertise into clear, differentiated insights
- Partner with SMEs and leaders to shape narratives
- Support executive positioning and visibility strategies
- Develop key messages and narratives for leadership
- Lead executive thought leadership content
- Align content with GTM strategies and campaigns
- Ensure consistent positioning and messaging
- Align thought leadership to key engagements
- Leverage content across digital, social, PR, and sales enablement channels
- Partner to support SEO-driven strategy and performance tracking
- Monitor engagement and refine strategy
- Improve content impact and effectiveness
Benefits
- Competitive pay
- Freedom to Work program: Set your own schedule and location (as appropriate).
- Principal program: Earn the opportunity to become an owner of the firm.
- Flexible paid time off/vacation: Take time off when it makes sense for you and your team.
- Career development: Explore a wide range of learning and growth opportunities within and across industries.
- Health, life, vision, and dental insurance: Cover all your medical bases.
- Paid sick time, retirement plan, fitness reimbursement, pet insurance, identity protection, technology stipend, employee assistance program, and more!
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What This Job Offers
Job Type
Full-time
Career Level
Senior
