Sr Communications Specialist
About The Position
The Sr Communications Specialist is a strategic communications professional responsible for developing and executing comprehensive communications initiatives that advance organizational objectives and enhance brand reputation. This role requires exceptional writing and multimedia content creation skills, deep expertise in media relations and digital communications, and proven ability to manage complex, high-stakes communications projects. The Sr Communications Specialist serves as a trusted advisor to senior leadership, crafts compelling narratives for diverse stakeholders, and drives measurable impact through data-driven communications strategies. Core responsibilities include developing integrated communications strategies aligned with organizational goals, leading media relations efforts by pitching stories and cultivating journalist relationships, and designing digital campaigns that maximize reach and engagement across multiple platforms. The role demands expertise in creating compelling multimedia content—including copywriting, video production, photography, and graphic design using Adobe Creative Suite—while translating complex technical and policy information into clear, accessible language following AP Style standards. The specialist also provides expert crisis communications support, responding effectively under pressure to sensitive situations while maintaining organizational integrity. The position requires managing multiple high-priority projects simultaneously while ensuring timely delivery and brand alignment, collaborating with stakeholders across all organizational levels to deliver effective communications solutions, and providing mentorship to junior team members to foster professional development. Success is measured through analytics platforms that assess reach, engagement, and impact, enabling continuous improvement through data-driven insights and performance evaluation.
Requirements
- Bachelor's degree in a related field (or equivalent work experience in lieu of degree or Masters +6 yrs experience).
- Typically 8+ years of related experience.
- Exceptional written and verbal communication skills with proven ability to craft strategic messaging, press releases, talking points, and executive communications for diverse audiences.
- Expert knowledge of media relations including pitching stories, managing press inquiries, and maintaining relationships with journalists and media outlets.
- Demonstrated expertise in digital communications strategy, social media management, content management systems, and analytics tools to measure campaign effectiveness.
- Advanced proficiency in multimedia content creation including copywriting, editing, video production, photography, and graphic design using Adobe Creative Suite.
- Strong strategic planning abilities to develop and implement integrated communications campaigns that align with organizational goals and brand standards.
- Proven crisis communications and reputation management experience with ability to respond effectively under pressure and exercise sound judgment with sensitive information.
- Expertise in AP Style, professional writing standards, and ability to translate complex technical or policy information into clear, accessible language.
- Strong project management skills with demonstrated ability to manage multiple high-priority projects simultaneously and meet tight deadlines.
- Excellent stakeholder relations skills with ability to collaborate across all organizational levels and provide mentorship to junior communications team.
- Proficiency in communications measurement and evaluation using analytics platforms to assess reach, engagement, and impact of communications initiatives.
Nice To Haves
- Master's degree in Communications, Public Relations, Journalism, or related field.
- Ten (10) or more years of progressive communications experience.
- Advanced proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro).
- Expert knowledge of AP Style and professional writing standards.
- Experience with video production and photography.
- Demonstrated expertise in communications analytics and measurement platforms (Google Analytics, social media analytics tools, etc.).
- Proven track record in strategic communications planning and integrated campaign development.
- Experience mentoring or supervising junior communications professionals.
- Strong understanding of content management systems and digital publishing platforms.
- Experience in a complex organizational environment with multiple stakeholders.
Responsibilities
- Developing integrated communications strategies aligned with organizational goals.
- Leading media relations efforts by pitching stories and cultivating journalist relationships.
- Designing digital campaigns that maximize reach and engagement across multiple platforms.
- Creating compelling multimedia content including copywriting, video production, photography, and graphic design using Adobe Creative Suite.
- Translating complex technical and policy information into clear, accessible language following AP Style standards.
- Providing expert crisis communications support, responding effectively under pressure to sensitive situations while maintaining organizational integrity.
- Managing multiple high-priority projects simultaneously while ensuring timely delivery and brand alignment.
- Collaborating with stakeholders across all organizational levels to deliver effective communications solutions.
- Providing mentorship to junior team members to foster professional development.
- Assessing reach, engagement, and impact through analytics platforms for continuous improvement.
Benefits
- Medical, dental, and vision plans
- 401(k) with 150% match up to 6%
- Life insurance
- 3 weeks paid time off
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What This Job Offers
Job Type
Full-time
Career Level
Senior
