Sr Associate, Advisory Marketing

Grant Thornton•Chicago, IL

3d•$76,000 - $123,120

About The Position

Grant Thornton is seeking an Advisory Marketing Senior Associate to join the team. Approved office locations can be found below. The Advisory Marketing Senior Associate supports the execution of marketing programs that promote the firm’s Advisory practice and help drive awareness, client engagement, and pipeline growth. Working closely with the Advisory Marketing Manager, Advisory Marketing Leader, and broader marketing team, this role assists in implementing campaigns, coordinating marketing assets, and supporting go-to-market initiatives aligned to priority Advisory offerings and sectors. This role focuses on the day-to-day execution and coordination of integrated marketing activities across all marketing channels including digital, content, events, etc. This position is ideal for a detail-oriented marketer with experience in professional services or B2B environments who thrives in a collaborative, fast-paced organization and can manage multiple projects while supporting larger marketing initiatives.

Requirements

Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
3-5 years of marketing experience with at least 2 years in B2B professional services, preferably in professional services, consulting or advisory environments
Understanding of various marketing channels and their relevance to achieving strategic business goals
Strong written and verbal communication skills with ability to create compelling content and presentations
Excellent project management, critical thinking, and organizational skills with strong attention to detail
Highly collaborative and able to work within and through teams to achieve stated goals
Innovative and creative approach to developing work products and solving complex problems
Commitment to actively learning and adopting best practices from across the team
Ability to thrive in a high-growth, matrixed organization with shifting priorities.
Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
Experience with marketing automation platforms, CRM systems, and digital marketing tools
Can travel as needed

Responsibilities

Support the execution of go-to-market campaigns aligned to priority Advisory offerings under the guidance of the Advisory Marketing Manager
Assist in coordinating integrated marketing activities across various marketing channels including digital, content, events, and thought leadership
Support alliance marketing efforts with partners such as Microsoft, Oracle, and other strategic alliances by helping coordinate marketing materials, campaigns, and joint activities
Assist with marketing integration activities related to acquisitions, including updating marketing assets, coordinating messaging alignment, and supporting campaign integration
Help develop and prepare Advisory marketing content including insights, case studies, campaign collateral, and digital assets
Coordinate with internal subject matter experts, business leaders, and marketing teams to gather input and support campaign deliverables
Work with Audit, Tax, and firmwide marketing teams to support consistent messaging and aligned marketing activities across the firm
Assist with tracking and compiling campaign performance metrics such as engagement, lead generation, and pipeline contribution
Maintain campaign calendars, support project timelines, and help ensure marketing initiatives remain on track
Support ongoing improvements to marketing processes, campaign execution, and team collaboration
Other duties as assigned