Sr. Assoc Manager, CP&A, Shopper Activation
About The Position
The Omnichannel Activation Sr. Associate Manager is a business lead responsible for accelerating Mondelēz’s online snacking ambition across key businesses. The role partners closely with Customer Business Teams (CBTs) and internal and external customer teams to deliver integrated marketing activations across brands and modalities, drive conversion, and integrate digital commerce operations into everyday business management. The position advances the MDLZ Digital Commerce Flywheel by optimizing online assortment and availability, improving in-stock rates and content, building search strategies, and managing retail media execution. It also develops omnichannel business plans, identifies opportunities, leads projects, captures and shares best practices, and partners with retailers to improve their digital commerce capabilities and roadmaps. The geographic location is remote, with a location preference in New Jersey, Illinois, Minnesota, or Ohio. Travel is up to 25%.
Requirements
- Bachelor’s degree required.
- At least 5 years of experience.
- Comfort managing ambiguity and working in a role whose scope may change with business needs.
- Ability to get work done through formal channels and informal networks.
- Understanding of Mondelez culture and the cultures of external retail organizations and customers.
- Ability to establish partnerships with internal support functions and stakeholders.
- Ability to build customer trust and credibility to influence strategies and tactics.
- Understanding of the origin and reasoning behind best practices, and ability to share them across a team.
- Competence presenting to internal and external leaders and responding to challenging questions.
- Experience driving success with a cross-functional team.
- Strong, proactive communication skills.
- Customer focus and management planning skills.
- Capability or background in analytics and insights.
- Connection to external industry resources.
Nice To Haves
- Shopper, trade, or brand marketing experience.
- Digital commerce and retail media experience.
Responsibilities
- Develop and execute omnichannel business plans with Customer Business Teams and headquarters category planning teams, incorporating eCommerce best practices for assortment, content, search, and activation.
- Assess Digital Commerce Flywheel opportunities, develop and drive projects to address them, document learnings and best practices, and share them across the organization.
- Partner across customers and the Mondelēz organization to remove barriers to growth.
- Drive omnichannel activations for Mondelēz brands at select customers in partnership with CBTs and headquarters brand teams.
- Develop strategies to improve conversion and support business growth goals.
- Develop briefs, facilitate brainstorms, sell in ideas, and oversee activation execution.
- Manage agencies, partnerships, and cross-functional stakeholders as needed to ensure program success.
- Partner with retailers to improve their digital commerce and activation capabilities and roadmaps, including capability assessments and discussions about marketplace performance and opportunities to achieve best-in-class results.
Benefits
- Health insurance
- Wellness and family support programs
- Life and disability insurance
- Retirement savings plans
- Paid leave programs
- Education-related programs
- Paid holidays and vacation time
- Eligibility for a competitive bonus program, with potential for overachievement based on performance and company results
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What This Job Offers
Job Type
Full-time
Career Level
Manager
