LN Concerts, Social Producer

Live Nation Entertainment • Beverly Hills, CA

1d

About The Position

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com. Our team is composed of Editorial Content & Social experts with a goal to share the magic of live music to fans all over the world via amazing, exclusive content. We capture emotive, unique moments that celebrate artists and delight fans with bespoke storytelling. We do this by collaborating with artists, tour marketers and creators to plan, create and distribute editorial content that fans can’t see anywhere else and can’t wait to share with their friends.

Requirements

• Strong project management skills and attention to detail
• Excellent communication skills, both written and verbal
• A creativity mindset and problem-solving aptitude
• Ability to adapt, communicate, and manage in a fast-paced working environment
• Experience adjusting priorities based on new requests and existing deadlines while operating in a fast-paced work environment
• Highly organized with a creative mindset, problem-solving attitude, and team-player mentality
• 4-5 years of experience in social media management, influencer marketing, public relations, or otherwise relevant role
• Proven success creating and publishing content across all major social media platforms (Instagram, TikTok, YouTube, Facebook and X)
• Demonstrated success executing and optimizing paid social campaigns across Instagram, Facebook, TikTok, X and YouTube, including management of significant media budgets
• Ability to film on-the-fly mobile phone content for social feeds
• Understanding of and interest in the live entertainment industry (both concerts & comedy) - superfans welcome!
• Proficient in Microsoft Suite (Word, Excel, PowerPoint), Google Suite (Docs, Sheets, Slides)
• Familiarity with Asana or similar project management tools is strongly preferred
• Working knowledge of social media management tools (Sprout, Later, or similar software)

Nice To Haves

• Previous experience managing or mentoring 1–2 direct reports is preferred

Responsibilities

• Support the Senior Social Director and Creative Director to produce new Social content franchises across LN Social Feeds (focus on IG, TikTok and YT)
• Balance planned content franchises with agile, real-time storytelling by identifying opportunities around artists, cultural moments and social trends that create value for fans and drive engagement across Live Nation social channels
• Act as social marketing lead on various projects to drive social creative strategy, oversee social distribution plans, and post timelines
• Create on-the-fly social-first video content tailored for various artists and social platforms (by yourself, with other team members, vendors, and Creators)
• Attend and cover events including but not limited to festivals, premieres, industry events, pop-ups, etc., to support client and stakeholder needs for Live Nation social feeds
• Spend roughly one-third of your time managing paid social campaigns across Instagram, Facebook, TikTok, X and YouTube, leading strategy and execution from planning through optimization, including audience targeting, creative recommendations, budget allocation and performance analysis to maximize campaign performance and drive audience growth
• Work independently, as well as part of a team, to establish project deliverables
• Collaborate closely with internal clients and stakeholders to help facilitate the creation of concert industry-related content
• Communicate and project manage effectively across various channels (Asana, Email, Slack, etc.)
• Proficient copywriter with ability to adapt tone of voice across platforms for multiple artists/genres
• Finger on the pulse of music and culture news, spotting storytelling opportunities and social trends to bring to the team for consideration

Benefits

• Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
• Free concert tickets
• Generous paid time off including paid holidays, sick time, and personal days
• 401(k) program with company match
• Stock reimbursement program
• New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support
• Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment
• Volunteer time off
• Crowdfunding match

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed