Social Media, UGC & Influencer Strategist

Megatel Homes•Dallas, TX
•$65,000 - $0•Onsite

About The Position

MegPrime Pay is looking for a creative, organized, and highly motivated Social Media, UGC & Influencer Strategist to join our in-house marketing team. This person will manage the entire UGC and influencer process from A to Z—from finding and recruiting creators to negotiating deliverables, developing content ideas, coordinating production, reviewing submissions, and tracking performance. This is a hands-on role for someone who can develop strong strategies and personally manage the daily execution. This is not a remote, freelance, or agency position.

Requirements

  • 2–4+ years of experience in social media, UGC, influencer marketing, creator partnerships, or a related position.
  • Proven experience recruiting and managing creators from initial outreach through final content delivery.
  • Strong understanding of Instagram, TikTok, YouTube, X, LinkedIn, Reddit, Discord, Telegram, and emerging platforms.
  • Ability to develop creative concepts, video hooks, scripts, content briefs, and campaign ideas.
  • Excellent written and verbal communication skills.
  • Strong project-management and organizational abilities.
  • Comfortable negotiating pricing, deliverables, deadlines, and content usage rights.
  • Ability to manage multiple creators, campaigns, and deadlines simultaneously.
  • Understanding of both organic social media and paid social advertising.
  • Experience reviewing analytics and using performance data to improve content.

Nice To Haves

  • Familiarity with fintech, payments, cryptocurrency, Web3, real estate, or consumer rewards is preferred.
  • Experience with social scheduling, creator management, analytics, and project-management tools is a plus.

Responsibilities

  • Find, recruit, and build relationships with UGC creators, influencers, brand ambassadors, and affiliate partners.
  • Manage the complete creator process, including outreach, screening, negotiations, contracts, onboarding, content briefs, deadlines, approvals, payments, and ongoing communication.
  • Evaluate creators based on content quality, audience fit, engagement, pricing, and previous performance.
  • Develop creative UGC and influencer concepts for organic social media and paid advertising.
  • Write content briefs, hooks, scripts, talking points, and calls to action.
  • Communicate campaign goals, brand messaging, and expectations to creators.
  • Review submitted content and provide clear feedback and revision requests.
  • Ensure content follows brand guidelines and applicable advertising requirements.
  • Coordinate content usage rights, paid advertising permissions, and creator whitelisting when needed.
  • Maintain an organized database of creators, pricing, deliverables, usage rights, and campaign results.
  • Develop long-term relationships with high-performing creators and influencers.
  • Track performance and recommend which creators, concepts, and content should be renewed or scaled.
  • Stay current on social media trends, emerging creators, viral formats, and content opportunities.
  • Manage MegPrime Pay’s presence across Instagram, TikTok, and other relevant platforms.
  • Create and maintain weekly and monthly social media calendars.
  • Develop platform-specific content ideas that support brand awareness, engagement, app downloads, lead generation, and customer acquisition.
  • Write captions, posts, headlines, video hooks, and calls to action.
  • Schedule and publish content consistently across all social channels.
  • Coordinate with internal team members, designers, editors, agencies, and creators.
  • Repurpose UGC and influencer content across different platforms and formats.
  • Monitor comments, messages, mentions, and conversations involving the brand.
  • Respond to the community professionally and escalate customer concerns when necessary.
  • Monitor competitor activity and recommend ways to differentiate our content.
  • Track reach, engagement, follower growth, website traffic, leads, and conversions.
  • Prepare regular performance reports with clear insights and recommendations.
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