Social Media & Rapid Response Coordinator
About The Position
Open New York is looking for a Social Media & Rapid Response Coordinator who's chronically online, creatively restless, and knows how to make people pay attention. When a rezoning fight breaks out or a bill moves in Albany, this person moves first and hits hard — tweets, threads, comment sections, press releases, talking points, whatever the moment demands. No tactic is off the table. The goal: shape how people encounter housing policy and build the pressure to act on it. This is, first and foremost, a social and rapid-response role — that’s the heart of the job. You’ll have backup from the Earned Media Manager on press and from the Content and Brand Manager on production, so you can stay focused on what you do best: moving fast and making people pay attention. The role reports to the Director of Communications and Digital Strategy. It's a great fit for someone early in their career who's already built an audience or gotten attention online in any space—not just politics, advocacy, nonprofits, housing etc.—and wants to apply that instinct to one of the most consequential policy fights in the country.
Requirements
- 2+ years in communications, digital media, journalism, or a related field in any sector — or an equivalent track record of building an audience and getting attention online
- A track record of building an audience, generating engagement, or getting attention online — whether in politics, media, culture, brand, or any other space
- Fluency with social media platforms — including X, Instagram, Bluesky, and the comment sections where conversations actually happen — with a strong instinct for voice, timing, and engagement
- Strong news judgment and demonstrated ability to monitor and respond to policy, political, or news developments in real time
- Experience with rapid response communications across social media or press channels
- Strong writing and organizational skills, with the ability to produce clear, accurate content under a deadline
Nice To Haves
- Experience in advocacy, nonprofit, political, or campaign communications
- Experience managing social media accounts on behalf of an organization, campaign, or brand
- A personal social media presence or portfolio that demonstrates voice, range, and creative instinct
- Familiarity with the New York City or New York State political and media landscape
- Familiarity with media monitoring tools, press contact databases, and AI-powered tools for social listening or content drafting
- Experience with data analysis or reporting tools to track and visualize communications performance
- Knowledge of and interest in housing policy
- Proficiency with graphic design tools such as Canva, Figma, or Adobe Creative Suite
Responsibilities
- Develop and maintain a distinctive, engaging voice for ONY across platforms — including X, Bluesky, Threads, Instagram, and comment sections — that builds audience and drives conversation.
- Monitor breaking news, policy developments, and legislative action in real time and draft and post rapid, values-aligned commentary across platforms.
- Track and engage in online conversations about housing, land use, and New York politics to advance ONY's presence and perspective.
- Serve as a front-line rapid response operator, ensuring aligned messaging across social and earned media in real time.
- Compile and distribute daily press clips and trend reports.
- Assist in tracking press coverage, media contacts, and performance metrics across earned and owned channels, and produce regular reports to inform strategy.
- Support press and campaign logistics — including scheduling, coordination, materials preparation, spokesperson briefing, and media training — as needed.
- Prepare background materials, media lists, and pitch research to support earned media outreach by senior staff.
- Support the Content and Brand Manager on content production, brand projects, and digital asset creation within established brand guidelines.
- Provide communications support to the Director of Communications and Digital Strategy on priority projects as needed.
Benefits
- Medical insurance with 100% of employee premiums covered on the base plan, plus optional buy-up plans
- Dental, vision, and life insurance provided at no cost to employees who enroll in a medical plan
- 20 days of paid time off (PTO) annually
- 13 paid holidays each year
- 20 days of paid sick leave
- 16 weeks of paid parental leave
- Benefits eligibility beginning on the first day of employment
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
